Elena Trigiani Email & Phone Number

-Manage the annual marketing budget for initiatives in all firm offices-Develop the radio strategy and show scripts for monthly CJAD 800AM and Newstalk 1010 shows-Plan, coordinate and create the bilingual quarterly newsletters-Coordinated the development, editing and publishing of two books and eBooks-Coordinate guest speaker requests and presentation materials for firm professionals-Updated and managed websites and blogs using WordPress-Launched and planned all elements of a re-branding campaign for the firm; also launched two new brands/affiliated entities-Prepare media pitches and press releases related to topical news stories and firm experience for print, broadcast and online media-Organize cross-Canada seminars with multiple events and webinars; including managing advertising, venues, registration, website updates and more-Prepare detailed return-on-investment reports and analysis

Montreal, Canada Area

-Launched a public relations campaign across Canada, and coordinated PR with an outside agency-Managed and developed client relationships-Processed sales from initial contact to post-sale relationship

-Supervised and trained interns-Represented the Foundation to the general public as a spokesperson and with the media-Participated in the redesign of the organization’s website-Coordinated social media efforts to grow fundraising events-Recruited new events and volunteers to increase fundraising-Motivated elementary school students by speaking in schools-Managed a team to create PSAs for television & radio spots, and social media videos-Coordinated communications with the media

Undergraduate studies for a Bachelor of Commerce (B. Comm.) with a major in Marketing and minor in Management.

-Implemented and designed a sales/revenue presentation format for management to use-Developed methods using Excel to track sales and discounts-Authored, coordinated, and interviewed employees for the 40-page quarterly employee newsletter-Compiled data; data entry for project tables & appendices-Initiated contact with company executives to complete projects

Bachelor'S Degree, Marketing And Management

Activities and Societies: Golden Key Society

Dec, Commerce

Activities and Societies: Volunteer peer tutor In the Honours Social Science Program and I was one of the class representatives.

High School