Elena Verling Email & Phone Number

Amsterdam, North Holland, Netherlands

Leading UX design projects to enhance usability, accessibility, and desirability for B2B and B2C marketplace.

Toronto, Ontario, Canada

Spearheaded the design of two major fraud prevention product launches in direct collaboration with the CEO, saving Paytm millions of dollars from fraud attempts.Created high-quality, well-researched, and data-informed adaptable solutions at a high volume and velocity.Advised, designed and delivered changes in an agile, lean environment, collaborating.

Toronto, Ontario, Canada

Before a team layoff, I executed a product-led growth strategy, enhancing monetisation through focused efforts on user retention and engagement.Proactively collaborated with leads and stakeholders to drive and implement a comprehensive strategy aimed at enhancing the overall product growth.Offered guidance and mentorship to junior designers, sharing.

Toronto, Ontario, Canada

Mobility Team (Global Elements, Support & Chat)Led design initiatives across three diverse teams within Mobility, utilising customer feedback, AB testing, and behavioural trend analysis to inform our business strategy.Advised, designed, and delivered changes in an agile, lean delivery environment while collaborating within a cross-functional squad.Coached.

Toronto, Ontario, Canada

Brand Resources TeamDrove a strategic initiative to shape the Brand Resources, resulting in the development of a scalable CMS platform that significantly reduced costs and cyber attacks for the company.Led qualitative and quantitative research methods to create user-centred design solutions.Actively contributed to strengthening the Telus design community.

Dublin, County Dublin, Ireland

easyJet ‌Team: ‌Demonstrated an advanced understanding of easyJet's brand, design, and accessibility standards and systems, actively contributing to the design system. Substantially impacted the user experience, ensuring alignment with the brand's renowned reputation. Proactive in recruiting and initiatives to grow and strengthen the product team.

Dublin, County Dublin, Ireland

Sales & Marketing Team:Excelled in generating new customers through compelling UI design proposals.Contributed expertise as an additional designer for esteemed clients such as Aeromexico and flydubai, demonstrating a track record of excellence in versatile design endeavours.Played a key role in shaping the overall Travelport brand, leveraging design skills.

Dublin, County Dublin, Ireland

Designed end-to-end user flows and UI solutions for prominent projects (My Account, eGaming & Sportsbook) at Paddy Power, aligning with business needs and customer insights.Successfully secured leadership buy-in through effective presentations and communication strategies.Collaborated daily with cross-functional teams, contributing to the design and.

Dublin, County Dublin, Ireland

I ‌thrived ‌in ‌a ‌multi ‌− ‌faceted ‌role ‌encompassing ‌design, ‌project ‌management, ‌email ‌development, ‌data ‌analysis, ‌reporting, ‌writing ‌copy, ‌creating ‌dynamic ‌banners, ‌and ‌overseeing ‌the ‌design, ‌management, ‌and ‌execution ‌of ‌social ‌media ‌competitions.

Bachelors, Graphic Design

Advanced Diploma, Web Design And Website Development, Diploma

Course Certificate, Google Ux Design Specialization