Eleven Yang Email and Phone Number

2013/8—recent : Semir E-commerce buyer manager1.Planning:Business planning: Set up sales strategy and budget and guide to OTB Review and analyze sales: history study by launch month/by e-commerce channel/by product type/top and bottom.ect Option plan : plan sku range/price structure by sale channel by category2.Buying:Range selection: select range according to planning and product align with PM&OPOrder review and adjustment : adjust order vs OTB VS offline inventoryHandle with VM&OP team for Order-Placing meeting of each season Merchandising Report : after finishing seasonal planning,make a buying summary report and make a presentationTake the responsibility for the visual merchandising align with business planning- Achieved 98% Y-TO-Y revenue growth in 2014; reached 0.58 billion-Successfully be the NO.1 of Casual Men in TMALL in 11.11.20143.Market researching : Leading fashion trend research, initiate and evaluate product design Focus on consumer lifestyle and the difference between north and south 4.supply chain: Take responsible for supplier selection ,development, negotiationCooperate with supplier design product, place order,planning capacityEvaluate and track the delivery time & quality________________________________________

Company Brief:NOVO is an operating company for retail and large multi-brand stores . Established more than 500 points of sale, operating and distributing over 50 international brands across over 45 cities in China. Brand Positioning:Fashion，Design，Technology.Focusing on the young and trendy fashion market. Inspire youth and offer new perspectives of fashion and lifestyle through different medium in fashion, design, art and music.1,Planning: 50% a)Prepare OTB planning, budget allocation, and merchandise integration. b)Prepare seasonal Product Training material；Handle orders；Pricing c)Allocation&Replenishment；Prepare various detailed Sales Performance；Display adjustment；implement promotion d)Market Research analysis:focus on Sales information in Business circles ；concern with individual buyer model shops which located on Tao Jiang ，Chang Le Road. e)Fashion trends：such as Four great Fashion weeks，STYLE、WWD、Pinterest、HaiBao 、Weibo fashion tendency website and magazines. f)Cooperate with E-commerce to gain sales channel ,enhance brand image，and reduce inventory 2,Visual Merchandising: 20% a)Keep closely contact with headquarters in Germany for display proposal b)Formulate promotion activities including new product launch，sales promotion c)Coordinate with internal VM department to adjust display regarding sales performance 3,Marketing: 10% a)Work closely with marketing and sales team to promote activities ,enhance brand image and add incremental revenues.b)Case: Grand Gateway press day;cooperate with YOKA magazine;conduct propaganda by Youku website;Bar Rouge activities on X'mas day etc. 4,Channel: 20%a)Cooperate with E-commerce，broaden sales channel，including Glamour Sales,F-Club,VIP Shop b)analyze the difference demand between online and offline,optimize the further buying strategy,provide sales data as reference,grasp the various change of retail market

1,Merchandising: 30% a)Formulating the merchandise strategy，Gross Revenue, QTY through Sales data Analysis,Fashion trend forecasting,Marketing research and competition dynamic b)Planning assortment structure by collection，category，top items in different SKU,for each season. c)Create sales focus point，the theme of the products，selling point d)integrating market through brain storming to plan product mix and promotion activities 2,Sales Analysis: 15% a)Analyze each seasons' performance and make recommendations to maximize future performance b)Comparing best selling with unmarket selling through price,type,fabic and details c)Work closely with designers on point items continuation or improvement 3,Practice: 40% Handle with Internal design commenting & Order-Placing meeting of each season a)Based on evaluating original edition sample , Formulate theme of merchandise ,Select core items ,Provide intented cost of product b)Conduct Internal design commenting :Pricing ,Integrate product ,Match up the whole outfit，Conceive POP c)Conduct Order-Placing meeting : Guide in bulk orders , Prepare training material ,Communicate with franchiser d)Complete order book and order data system ,Prepare new product material e)Place total orders to production department in each season 4,Marketing: 15% a)Perform internal market research 4-8times per year to analyze terminal operators, grasp the regional market popularity and demand , compare competing brand new dynamic b)Perform Shanghai or SuHang market research 2-3times per month , realize women's market , youth wearing characteristic c)Sort out fashion trend and hot event ,e.g.magazine ,fashion website ,weibo