Eli Laipson's Location
Boston, Massachusetts, United States, United States
Eli Laipson's Contact Details
Eli Laipson work email
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Eli Laipson personal email
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Eli Laipson phone numbers
About Eli Laipson
Eli Laipson is a CMO at Optimum. He possess expertise in start ups, entrepreneurship, agile project management, leadership, management and 37 more skills.
Eli Laipson Work Experience Details
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CmoOptimumBoston, Ma, Us -
Marketing LeadInterop Labs Oct 2021 - Present -
Director, Marketing & Partnership ProgramsMobile Heartbeat Apr 2019 - Dec 2021Waltham, Ma, UsLead a cross-functional marketing team and responsible for strategy and execution of Mobile Heartbeat's secure healthcare communications business for integrated healthcare systems. Build and maintain a strong alignment with sales and collaboration with our channel and integration partners. -
Senior Manager Partnerships & Product MarketingMobile Heartbeat May 2017 - Mar 2019Waltham, Ma, Us
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Head Of Marketing And Business DevelopmentModelo Jun 2015 - Aug 2016Somerville, Massachusetts, UsModelo is a web-based 3D design presentation and collaboration platform serving the architecture, industrial design and CAD industries. Modelo enables 3D design teams to transform heavyweight 3D files from complex design software like Rhino, Revit, Sketchup into light, interactive models accessible to anyone.Highlights:• Led development of an Enterprise Development Partnership Program for a new to market company, leading to the company's first enterprise clients• Established partnership with leading CAD organization expanding addressable user base• Created and managed production of company interview series Design Manifestos• Established initial pricing model and sales processResponsibilities:• Client & Partner relationship management• Defining and communicating release cycles with partners and supporting GTM collateral through collaboration with Industry Press and outbound marketing• Market definition, sizing, pricing, packaging• Lead-to-close Sales• Marketing collateral creation• Client voice in product roadmap discussions -
Product MarketingRms Apr 2014 - Jun 2015Newark, California, UsRMS is the industry leader in catastrophic risk modeling, currently building a cutting edge, high-performance SaaS Platform to set the standard in risk management.Highlights:• Led GTM sales collateral and training material development for international sales team and sales engineers for new to market services and updated versions of key products• Special project working with sales leadership to audit the entire software product line and determine key dependencies across a matrix of risk areas• Worked closely with Product and Engineering leadership to develop rolling internal/external communications regarding roadmap and product development• Managed speaker series and built out presentations for the company's annual client conferenceResponsibilities:• Defining Sales Toolkits and providing foundational content (articulated core product capabilities and positioned key differentiators and value proposition via pitch decks, data sheets, battlecards and internal webinars)• Product Marketing GTM point-person for a new niche managed services offering, requiring collaboration across nearly every working group in the organization• Internal communications around product development progress and roadmap• Conference training and preparation for key speakers -
FounderApe Systems Inc. Jan 2011 - Feb 2015Athletic Performance Enhancement Systems provides training plan creation, communication and progression tracking tools for elite strength and conditioning programs.APE Systems was a company that I conceived the idea for while I was in college at Northeastern in 2009. What began as a series of Powerpoint mockup UI slides, became the driving force behind my desire to learn about creating software and building businesses and has led me to pursue my career in technology.Highlights:• Acquired 20+ NCAA DI, NFL, MLB and Olympic early adopter organizations• Developed functional software solving key workflow problems for a group of customers that I care deeply about• Raised capital and gained critical support and guidance through acceptance and completion of Betaspring Venture AcceleratorResponsibilities:• Responsible for the development of APE Systems as a business and product• Customer discovery and client acquisition• Market requirements gathering• Fundraising• UI/UX design• Marketing via national conferences and market influencers
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Product ManagerArctouch Mar 2012 - Feb 2013San Francisco, California, UsArcTouch is the #1 app development studio in the San Francisco Bay Area. We create custom apps for smart phones and tablets, and have completed over 150 apps for iOS, Android, Windows, BlackBerry, and HTML5.Highlights:• Led development efforts across 10+ mobile applications as a PM serving clients such as Razorfish, Coors, Science Magazine, Hobart, Zoove as well as a number of startups.• Led iteration planning and daily scrum with teams of 2-6 engineers and designers locally and internationally in Brazil and Ukraine.• Assisted in new client product strategy meetings to align MVP functionality with company mission and key business goalsResponsibilities:• Led daily scrum and weekly iteration planning for multiple mobile engineering teams locally and internationally.• Ensured successful launch on iTunes App Store and Google Play for multiple consumer and enterprise mobile applications• Developed mockups and partnered with designers to concept new application interfaces and present to clients for buy-in and project kickoff• QA for apps across iOS, Android, Blackberry, Windows, and Sencha PhoneGap hybrid apps• Primary client point-person from a product perspective, delivered new weekly builds, provided support and explanation around development priority tradeoffs, built meaningful relationships based on trust• In-app user activity tracking via Flurry analytics -
President EmeritusNortheastern Club Powerlifting Team Oct 2007 - May 2011I Co-Founded the Northeastern Club Powerlifting Team in 2007 with Joe Cappellino under the guidance of Mike Zawilinski. Starting and developing NUPL into a nationally competitive organization along with my work on APE Systems, defined my college experience at Northeastern.In four years we grew team membership over 15x, produced multiple men's and women's national champions, acquired school-funded travel budget, raised 10's of thousands of dollars for national competitions and established a team culture that has enabled NUPL to continue for 10 years.Responsibilities:• Fundraising• Travel and Training Logistics• CoachingPersonal Highlights:• 2011 Collegiate National Championships I placed 7th in the 220 class: Squat: 619, Bench: 381, DL: 571• 2017 10 year anniversary of the organization
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Photographer'S AssistantLocus Productions Apr 2003 - 2010Coordinated logistic arrangements for location and studio photography for a variety of subject material including:-Institutional, commercial and residential architecture -Consumer and industrial products-Botanical and Landscape art
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Marketing And Sales Operations InternThe Simple Stores, Inc. Jul 2008 - Dec 2008-Organized and managed financial records-Assisted Marketing Director with Search Engine Optimization-Reconciled company credit expenses with manufacturers and suppliers-Resolved customer issues and facilitated multiple successful sales
Eli Laipson Skills
Start Ups
Entrepreneurship
Agile Project Management
Leadership
Management
Mobile Applications
Marketing
Functional Specifications
Pragmatic Marketing Certification
Product Management
Requirement Specifications
Mobile Devices
Program Management
Marketing Communications
Agile Methodologies
Coaching
Saas
User Experience
Project Management
Training
Html 5
Scrum
User Interface Design
Sales
Css
Product Marketing
Business Development
Strategy
Requirements Specification
Android
Operations Management
User Interface
Customer Relationship Management
Strategic Partnerships
Cross Functional Team Leadership
Go To Market Strategy
Business To Business
Microsoft Powerpoint
Partner Relationship Management
Relationship Marketing
Customer Marketing
Go To Market
Eli Laipson Education Details
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Northeastern UniversityTechnological Entrepreneurship -
Studio Arts College International
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Amherst Regional High School
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Northeastern University
Frequently Asked Questions about Eli Laipson
What company does Eli Laipson work for?
Eli Laipson works for Optimum
What is Eli Laipson's role at the current company?
Eli Laipson's current role is CMO.
What is Eli Laipson's email address?
Eli Laipson's email address is el****@****eat.com
What is Eli Laipson's direct phone number?
Eli Laipson's direct phone number is +151328*****
What schools did Eli Laipson attend?
Eli Laipson attended Northeastern University, Studio Arts College International, Amherst Regional High School, Northeastern University.
What skills is Eli Laipson known for?
Eli Laipson has skills like Start Ups, Entrepreneurship, Agile Project Management, Leadership, Management, Mobile Applications, Marketing, Functional Specifications, Pragmatic Marketing Certification, Product Management, Requirement Specifications, Mobile Devices.
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