- Developed and maintained robust relationships with key affiliates.- Negotiated partnership terms to ensure mutual benefits and alignment with company goals.- Expanded the affiliate network, increasing the number of active affiliates by 30%.- Executed comprehensive SEO strategies, leading to a 25% increase in organic traffic.- Managed PPC campaigns across Google Ads and social media platforms, achieving a 20% increase in player sign-ups.- Created and curated engaging content for affiliate marketing campaigns, enhancing brand visibility.-Utilized tools like Google Analytics, Ahrefs, and SEMrush to track and analyze player activity and campaign performance.-Provided regular reports on key performance indicators (KPIs) to senior management.-Developed and implemented CRM strategies to enhance player loyalty.-Created loyalty programs that increased player retention by 15%.-Leveraged personalized marketing techniques to boost player engagement.