Elie W. Email & Phone Number

Taiwan

Taipei City, Taiwan

Taipei City, Taiwan

Working for FMCG and financial clients, leading a team of 2, cross-team collaboration and communicating with 3rd party.- Proposing and executing 3 media events, being responsible for project timeline management and communicating with third-party for their quality-control.- Drafting press release, inviting media to participate the events and generating hundreds of native media exposure in coverages.

Taipei City, Taiwan

Taipei City, Taiwan

Working for world-leading luxury and clothing clients, including media relationship management, exclusive interview pitching and planning, celebrities and KOL/KOC cooperation and offline press conference and CRM event management and execution.- Drafting over 10 press releases according to different campaigns and materials, following-up for media exposure and generating hundreds of coverages. Media list maintenance, providing relevant materials to enhance brand exposure. Conducting more than 20 media visits. - Collaborating with celebrities for clients product shooting, inviting exclusive media interview (with 150% KPI achievement) and generating 6,339,945 AD value.- Proposing and executing 6 press conferences and CRM events, being responsible for project timeline management and communicating effectively with different 3rd parties.

Taipei City, Taiwan

Working for international tea brand, collaborating with artists and restaurants to generate buzz on media.- Planning and executing annual B2B-focused press events, inviting bartenders to mixology competition. - Collaborating with international artists, including negotiating using license and communicating between artists, client, 3rd vendors for following production, such as animation, website banner, gifting package etc.

台灣 Taipei City 臺灣省

Taipei, Taïwan

- In charge of administrative tasks and customer relationship management- Organize promotional events- Communication and marketing training- Events reports

Taipei City, Taiwan

- Product presentation- Wine knowledge- Professional sales training

Master Of Arts - Ma, Department Of French, Literature And Culture, 92/100

■ Wrote dissertation on Marketing for Millennials and Generation Z ■ Work on anthropology, psychology and marketing ■ Interdisciplinary.

Master, Communication And Media Studies

■Methodology of Questionnaire ■Advertising Analysis ■Market, Communication and Customers Concept