Assistant Creative Director
- Collaborated with the creative team to conceptualize and execute digital marketing campaigns, PR events, and advertising initiatives for clients in industries ranging from healthcare and technology to finance and education.- Conducted research and analysis to identify target audiences, competitor strategies, and industry trends, resulting in increased ROI and customer engagement for clients.- Developed and executed creative briefs, project timelines, and budgets, ensuring timely and on-budget delivery of high-quality content and campaigns.- Supervised and mentored junior designers, copywriters, and strategists to develop their skills, encourage innovation, and elevate the quality of creative work.- Managed client relationships and served as the main point of contact for communication, feedback, and reporting on campaign performance, resulting in 90% client retention and increased business from referrals.- Designed and implemented a social media strategy that increased followers, engagement, and website traffic for a hospitality client by 30% in 6 months.- Spearheaded the development of a branding campaign for a tech client, resulting in a 50% increase in website traffic and a 20% increase in sales within the first quarter of launch.- Implemented a new project management tool that streamlined workflow and improved team collaboration, resulting in a 15% reduction in project turnaround time and increased efficiency.