• Architecting go-to-market plans and innovative content strategies tailored to distinct audience segments, orchestrating seamless collaboration across multifunctional teams.• Boosting sales enablement efforts to improve sales funnel.•Steering dynamic email sequences, leveraging user insights for impactful, user-triggered campaigns that resonate and drive inbound engagement.•Implementing sophisticated lead scoring mechanisms and crafting magnetic website assets to captivate audiences and fuel inbound engagement.•Spearheading close alignment with enterprise sales and content teams, ensuring coordinated messaging and driving engagement.•Executing precision-targeted campaigns, captivating specific page visitors, and optimizing lead generation effectiveness.•Collaborating with SDRs and BDMs, ensuring optimal lead quality and maintaining continuous communication for the delivery of qualified leads that propel revenue growth.

•Tools: Zoominfo, Contact Out, Hunter, HubSpot, Lemlist and many more•Generate leads and qualified pipelines for enterprise sales via inbound and outbound sources.•Collaborate with "Enterprise Marketing" teams to boost engagement across channels.•Improve SEO (search engine optimization) and increase inbound traffic.•Identify and assess "Potential Markets" aligned with Ideal Customer Profile (ICP) to maximize lead generation.•Nurture prospects through content campaigns using relevant KPIs and metrics.•Drive "New Market Expansion" with innovative strategies.

•Tools: Zoominfo, Contact Out, Hunter, HubSpot, Lemlist•Leverage the existing Jotform user base for building Enterprise prospect lists, set up outreach campaigns•Develop and implement strategies for expanding the enterprise customer base•Lead development and managed marketing plan focused on driving increased engagement across channels•Prepare a Go-To-Market Plan

• Communicating with different companies, universities, clubs, and event organizers• "Corporate communication" is the key term• Try to increase the number of applications of qualified people by increasing brand awareness globally and locally• Try to create a substantial brand equity

• Creating numerous social media campaigns, including creating and deploying content, engaging with target audiences, and boosting reach with strategic ad placements.• Observing digital campaigns for products such as Jotform Mobile Forms, Jotform Apps, Jotform Tables, and Jotform Health. • See how to strategically improve click-through rates, conversion, and other important KPIs.• Using developed spreadsheets and data models.• Analyze search engine marketing campaigns that use solid linking, technical, and keyword research tactics.

• Develop outreach strategies and execute them with the team• Improve the ranking of Jotform products on all major search engines• Building relationships with a variety of industry-related websites and directories • Create brand awareness and continually research new opportunities and connections

• Working together with Growth and Marketing Teams to develop outreach strategies such as link building• Creating advertisements on ads managers of Facebook, Twitter, Pinterest, Youtube, and Tiktok through a strategy • Learning the core concepts of digital marketing in the growth department and applying them simultaneously • Working on a project and having a final presentation of the whole process • Concepts applied: A/B testing, Facebook Pixel, UTM codes, Facebook Ads, Growth Funnel

•Creating strategies for each social media account of Radio Bilkent•Generating brand-new marketing strategies •Deciding on the target audience and creating campaigns accordingly to enhance broadcasting activities •Coordinating the message and the position of events that will be organized

• Searching for sponsorship according to the corporate identity of Bilkent Radio • Incorporating with sponsors related to social media accounts of broadcasts and evaluating broadcaster’s performance • Evaluate and increase the broadcaster’s performance • Having business communication with the Public Relations Department of companies

•Responsible for recruiting interns and training the newly selected specialists in the department.