Yellow Dot Studios is a non-profit media studio founded by Adam McKay, (creator of Don’t Look Up, The Big Short, Step Brothers, Anchorman) to challenge polluter BS and mobilize action on the climate emergency.

Families For a Future is an advocacy startup devoted to building mainstream climate engagement. We work to identify, deploy, and scale campaigns that empower parents to take action for their children's future. Responsible for managing all aspects of communications, creative development, and digital engagement programs. Developed digital campaign strategy, ad buying, creative strategy, and brand identity and voice. Managed extensive testing and polling project to identify key audiences, narratives, and asks. Managed digital vendor team, creative vendors, and research/polling vendors.

The Social Practice is a consultancy helping organizations, candidates, PACs, companies, and philanthropies strategize, communicate, and organize for positive impact at scale, with a focus on racial justice. Projects included: Managing Digital team (in-house and vendors) at Grassroots Law Project and Real Justice PAC; hiring new Digital Director; Managing Creative team (in-house and vendors) at Grassroots Law Project and Real Justice; Developing and deploying six figure digital ad campaigns in two Senate races; managing digital and paid media for successful New Orleans judicial elections campaign; Developing a new daily newsletter and streaming news show on election integrity with The Appeal.

Responsible for content development to tell Mapbox brand story. Scope of work included: Source, curate, edit and/or produce stories and content from across the organization, and from customers building with the platform. Manage product launches working with product owners and sales team. Executive communications for CEO and VPs including op-eds, press quotes and pitches, talk-tracks, internal communications. Manage blog, email, social channels and content team editorial calendar, growing total audience >50%. Work with Community (social impact) team to develop new impact partnerships (World Central Kitchen), tell impact story, and scale social impact usage. Develop and launch new content products including election mapping hub, social impact tools hub, and customer story showcase with 50+ stories from premier customers in outdoor and fitness, social apps, micromobility, on-demand and logistics, automotive, BI, journalism, gaming, and more.

Developed and led advocacy campaigns and client projects focusing on climate and clean energy. Scope of work included brand storytelling and creative development, mobilization strategy, partnerships and coalition development, CSR, and impact measurement. Built and led a digital, rapid response content lab that worked to expand the conversation on climate change. Launching at COP 22 in Marrakech, our content was shared by dozens of organizations, influencers, and brands. Identified organizational partners to receive philanthropic resources for added capacity and amplification. Contributed to clean air and clean energy campaigns in India, Brazil, and the UK.

Led CREDO's environmental advocacy initiatives. Led environmental giving strategy and partner due diligence for >$3MM in corporate donations to environmental non-profits. Launched and managed clean-energy affiliate sales program with five partner businesses. Led multi-channel marketing campaigns that switched >2500 people to solar and clean energy products.

Led CREDO Action's environmental campaigns team and managed large-scale online-to-offline mobilizations — including successful multi-organization, multi-year campaign opposing the Keystone XL Pipeline. Our environmental campaigns drove tens of millions of digital actions, tens of thousands of in-person actions, contributed to 400% growth in activists, won dozens of national, state, and local policy victories, and generated dozens of stories in national media outlets. Served as a spokesman in the New York Times, NBC Nightly News, MSNBC, CNN, Harpers, The Nation, Slate, and more. Led national online messaging and fundraising for 2012 and 2014 electoral campaigns, >$4.5MM raised in small-dollar donations.

Developed digital issue advocacy campaigns and online-offline organizing actions on climate and the environment. Led digital messaging and fundraising for successful No on Prop 23 ballot initiative campaign to uphold California climate regulations.

Digital engagement and fundraising strategy for OMP advocacy clients including Repower America, Cuomo for Governor, The Nature Conservancy, and the ACLU.

Lead writer of emails from Al Gore and staff. Advised on digital engagement strategy and fundraising campaigns. Led digital content for This is Reality anti-coal campaign.

Wrote emails from Barack Obama and senior staff for ground-breaking email effort that raised over $200 million and mobilized tens of thousands of volunteers. Writing and production lead on fundraising campaigns during the general election. Managed the creation, production, QA, and analysis for dozens of testing variations weekly.