Elisa Rocchi Email & Phone Number

Milano, Lombardia, Italia

> Development strategies> Management commercial pipeline, quantitative and qualitative> Project Management and team supervision for tenders and implementation of omnichannel communication projects (es: positioning, annual marketing plan, content social strategy, digital developments, creative outputs, media plans, events, sales promotion, loyalty, CRM, market research, CSR activities, etc.)> Go to market strategy for new products> Annual commercial action plan > Customer portfolio development and management commercial opportunities > New biz team management> Member of the Comex

> New project advisor / activities launch (target definition, geo-marketing, positioning, P&L)> Temporary Marketing manager: positioning, digital strategy, partnership, events etc

> Business strategies implementation: growth objectives, new services, operational organization> Workflow definition (to obtain ISO 9001)> Development of omnichannel marketing strategies and projects B2B and B2C for the agency's clients> Target analysis (buyer personas), competitor’s analysis, positioning definition, brand values identification> Project management and GANTT break down> Marketing plan definition and management for clients> Agreements with partners and / or external suppliers> Partnership with media and co-marketing operations> Organization and coordination of events and cross-media operations (Social Responsibility activities, partnerships with institutions)> Creation and management of prize competitions / events> Public Relation / Press Office / Crisis Management> KPI activities evaluation> Corporate contracts and GDPR application> Corporate relationships with trade associations, institutions and stakeholders (ex. Industrial Association - Universities etc)> New business development, prospect identification> Team management

> Business strategies implementation: growth objectives, new services, operational organization> Development of omnichannel marketing strategies and projects B2B and B2C for the agency's clients> Target analysis (buyer personas), competitor’s analysis, positioning definition, brand values identification> Project management and GANTT break down> Marketing plan definition and management for clients> Agreements with partners and / or external suppliers> Partnership with media and co-marketing operations> Organization and coordination of events and cross-media operations (Social Responsibility activities, partnerships with institutions)> Creation and management instore promotion and contest> Public Relation / Press Office / Crisis Management> KPI activities evaluation> Corporate contracts > Corporate relationships with trade associations, institutions and stakeholders (ex. Industrial Association - Universities etc)> New business development, prospect identification> Team management

> Project management and GANTT break down> Budgeting and controlling> Agreement with supplier> Media planning and buying> Commercial Team management

> Marketing plan definition and management > Media Analysis, Media planning and Media buying> Agreements with partners and / or external suppliers> Partnership with media and co-marketing operations

> Collaboration with the board for marketing strategy> Corporate communication> Market Research activities (with external suppliers)> Organization of Events and Exibitions

> Creative brief for external agencies> Media planning and buying> Events

Giurisprudenza

Education record

Education record