. Leading strategic initiatives for implementing healthcare billing products in new markets, particularly Brazil. . Designing and structuring the end-to-end onboarding process for new clients, ensuring a streamlined and effective journey from sale to training.. Product Localization for Brazil: adapting Osigu’s products from Colombia and Guatemala to meet the unique needs of the Brazilian market, delivering a user experience that’s both relevant and intuitive.. Working closely with cross-functional teams to deliver innovative, efficient solutions for the healthtech industry in Brasil and across Latin America

. Leading design for Artificial Intelligence SaaS B2B healthtech products.. Engaged with stakeholders (doctors, nurses, managers) to implement user-centered design strategies.. Utilized agile methodologies (Scrum, Kanban) to manage product development.. Developed open source design system using frameworks like React.. Tools used: Figma, Adobe XD, Hotjar, Google Analytics, Miro.

. Spearheaded the Discovery and Research phase for the new Oncologia D'Or website.. Engaged closely with stakeholders, doctors, nurses, managers service teams.. Delivered visual solutions that supported the Design System update across Rede D'Or's digital ecosystem.. Tools used: Figma, Adobe XD, Miro, Excel.

. Conducted in-depth user interviews to uncover their needs.. Mentored a team of 4 product designers.. Oversaw functions such as product design, service design, and UX research during the discovery phases.. Developed a platform concept that serves the head office, the franchised network, and the end users.. Tools used: Figma, Adobe XD, Miro, Excel.

. Collaborated with office leadership to create a business unit using an intrapreneurship approach and worked as a product designer strategist, establishing a long-term vision for digital products.. Guided the team and facilitated decision-making for clients, leading UX/UI designers and UX writers in developing unique digital brand experiences.. Directly engaged in creating user interfaces by solving briefing cases, working on projects including mobile and desktop websites, landing pages, apps, and e-commerce platforms.. Conducted research with stakeholders and users, prototyped, and tested solutions.. Tools used: Figma, Adobe XD, Miro, Excel.

It's a delve into the multifaceted mindset of entrepreneurs in the Brazilian creative market. The course covers market and technology transformations, highlights essential attitudes for building a strong professional positioning to navigate changes, and discusses structuring finances, proposals, and contract models, as well as dissemination strategies and channels.

. Led communication-focused designs for clients in the food, beverage, and fashion sectors.. Gathered briefings and understood medium and long-term business objectives, focusing on brand building and positioning.. Interviewed, hired, and led designers for visual design roles.

Kola, an exclusive wallpaper design brand founded in 2011, achieved notable milestones under my leadership:. Created and structured product lines and collections through desk research and user interviews during the discovery phase.. Designed and directed the UX/UI for a B2C e-commerce platform, supporting a phygital product strategy.. Interviewed, hired, and led designers for specific projects and deliverables, and designed special collections for commercial partners to scale the business and increase sales and brand awareness.. Developed a B2B service design, serving over 50 companies, including EDP, Allergan, Grupo Pão de Açúcar, Santander and Google.

. Part of Leo Burnett Brasil's first digital team.. Specialized in consumer goods and women's segments.. Worked with brands such as Always, Karsten, and Dr. Oetker.. Created key visuals for digital campaigns.. Developed websites and landing pages for end users.

. Worked as an interface and interaction designer for the e-commerce platforms Esprit.de and Esprit.eu.. Collaborated with a multi-cultural team.. Gained early experience in what is now termed UX/UI design.

. Worked closely with clients including Yazigi, Microsoft, and Nestlé.. Designed interactive experiences and brand stories.. Directed UX/UI design for institutional campaigns, landing pages, and websites.

. Worked as an Interface Designer specializing in deploying global and local concepts.. Collaborated on direct marketing strategies for websites and landing pages.. Worked with clients such as Telefonica, Ford, and Motorola.

. Contributed to hpG, the first free hosting service, which offered a website virtual assistant and templates across various industries.. Designed interfaces, flowcharts, and service design for the platform.. Led a team of 5 junior designers to execute projects effectively.