Elisa Rocha Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brazil

. Leading strategic initiatives for implementing healthcare billing products in new markets, particularly Brazil.. Designing and structuring the end-to-end onboarding process for new clients, ensuring a streamlined and effective journey from sale to training.. Product Localization for Brazil: adapting Osigu’s products from Colombia and Guatemala to meet.

São Paulo, Brazil

. Leading design for Artificial Intelligence SaaS B2B healthtech products.. Engaged with stakeholders (doctors, nurses, managers) to implement user-centered design strategies.. Utilized agile methodologies (Scrum, Kanban) to manage product development.. Developed open source design system using frameworks like React.. Tools used: Figma, Adobe XD, Hotjar.

São Paulo, Brazil

. Spearheaded the Discovery and Research phase for the new Oncologia D'Or website.. Engaged closely with stakeholders, doctors, nurses, managers service teams.. Delivered visual solutions that supported the Design System update across Rede D'Or's digital ecosystem.. Tools used: Figma, Adobe XD, Miro, Excel.

São Leopoldo, Rio Grande Do Sul, Brazil

. Conducted in-depth user interviews to uncover their needs.. Mentored a team of 4 product designers.. Oversaw functions such as product design, service design, and UX research during the discovery phases.. Developed a platform concept that serves the head office, the franchised network, and the end users.. Tools used: Figma, Adobe XD, Miro, Excel.

São Paulo, Brasil

. Collaborated with office leadership to create a business unit using an intrapreneurship approach and worked as a product designer strategist, establishing a long-term vision for digital products.. Guided the team and facilitated decision-making for clients, leading UX/UI designers and UX writers in developing unique digital brand experiences.. Directly.

São Paulo, Brasil

It's a delve into the multifaceted mindset of entrepreneurs in the Brazilian creative market. The course covers market and technology transformations, highlights essential attitudes for building a strong professional positioning to navigate changes, and discusses structuring finances, proposals, and contract models, as well as dissemination strategies and.

São Paulo

. Led communication-focused designs for clients in the food, beverage, and fashion sectors.. Gathered briefings and understood medium and long-term business objectives, focusing on brand building and positioning.. Interviewed, hired, and led designers for visual design roles.

São Paulo Area, Brazil

Kola, an exclusive wallpaper design brand founded in 2011, achieved notable milestones under my leadership:. Created and structured product lines and collections through desk research and user interviews during the discovery phase.. Designed and directed the UX/UI for a B2C e-commerce platform, supporting a phygital product strategy.. Interviewed, hired.

São Paulo, São Paulo, Brasil

. Part of Leo Burnett Brasil's first digital team.. Specialized in consumer goods and women's segments.. Worked with brands such as Always, Karsten, and Dr. Oetker.. Created key visuals for digital campaigns.. Developed websites and landing pages for end users.

Barcelona, Catalonia, Spain

. Worked as an interface and interaction designer for the e-commerce platforms Esprit.de and Esprit.eu.. Collaborated with a multi-cultural team.. Gained early experience in what is now termed UX/UI design.

São Paulo, Brasil

. Worked closely with clients including Yazigi, Microsoft, and Nestlé.. Designed interactive experiences and brand stories.. Directed UX/UI design for institutional campaigns, landing pages, and websites.

São Paulo, Brasil

. Worked as an Interface Designer specializing in deploying global and local concepts.. Collaborated on direct marketing strategies for websites and landing pages.. Worked with clients such as Telefonica, Ford, and Motorola.

São Paulo, Brasil

. Contributed to hpG, the first free hosting service, which offered a website virtual assistant and templates across various industries.. Designed interfaces, flowcharts, and service design for the platform.. Led a team of 5 junior designers to execute projects effectively.

Innovation Management And Digital Entrepreneurship., Information Technology

Master, Illustration

Master, Graphic Design

3O., Digital Design

Master, Graphic Design