Social Media And Brand Manager
CurrentUtilize Khoros’ proprietary platforms, partner tools, and other companies’ native platforms to moderate and respond to community comments and activity for clients on Facebook, Instagram,Threads, TikTok, LinkedIn, and Glassdoor. Utilize partner tools to perform social listening and community management strategy for all clients. Manage the reporting of data and strategy.-Deliver continuous moderation and monitoring of owned posts on Facebook and Instagram, updating response and community management FAQs, as well as maintaining, updating, and suggesting improvements for processes and procedures.-Create daily, weekly, monthly, and ad-hoc pulses, flags, and reports on social listening, post performance, sentiment, conversation themes, and engagement.-Promoting positive sentiment and increased engagement with and for clients across multiple social media platforms, utilizing numerous services to respond with relevant postings to other businesses, influencers, and users.-Demonstrate value of social listening teams by identifying developing issues and crises, and flagging the same to clients so they could proactively handle and manage the incidents to prevent or mitigate reputational damage to their brand.-Create publishing and response content for clients utilizing current trends and young adult/Gen Z terminology and language to more directly appeal to the intended audience.-Create FAQs for events, as well as performing social listening and real-time sourcing of outbound engagement opps for the events.-Moderate lives on LinkedIn, Facebook, and Youtube, including facilitating engagement and conversation by posting timed engagement comments, as well as removing spam and troll responses.
