Elise Toplass Email & Phone Number

Vancouver, British Columbia, Canada

Manager of both The Show Theatre at Great Canadian Casino Vancouver and River Rock Casino Resort. KEY RESPONSIBILITIES INCLUDE:•Manage and execute all Live Nation partnered concerts and shows at the venue level;•Build event specific ticketing listings through Ticketmaster;•Advance shows with tour managers and artists for transparent communication prior to show dates;•Manage and execute requirements of show riders (technical & hospitality) with tour managers and internal departments at each venue;•Responsible for efficiency of artist deliverables into downstream departments;•Prepare and manage artist / event contracts for traditional live entertainment events;•Streamline communication between Production Manager, Entertainment Coordinator, Front of House team, Security and general property manage for each event;•Strategize promotional marketing initiatives with regional marketing team;•Lead communication with internal departments & external clients/partners and/or stakeholders and suppliers;•Working closely with other areas of the business to cross promote and integration opportunities;•Manage theatre budgets per show as well as overall operations costs monthly and annually;•Manage all live entertainment event settlements, including but not limited to ticketing, labour, merch, etc. •Hiring, scheduling and payroll management for front of house teams;•Develop internal communications for properties about upcoming shows in venues;•Onsite event management on show nights - lead for Front of House communications;

Vancouver, British Columbia, Canada

*Two contracts: June-August 2022 & May-August 2023.Main responsibilities include leading promotional marketing and communications as well as project management primarily with local media outlets, festival artists and partners within the community.KEY RESPONSIBILITIES INCLUDE:• Strategized and executed promotional marketing campaigns and contest initiatives with various festival sponsors and media partners;• Spearheaded creative development of street level marketing for cohesive brand awareness;• Managed the integration of the media stations involvement as it pertained to client connectivity and promotional partnerships;• Oversaw and facilitated relationships with both onsite production and client partnerships in the interest of increasing awareness and attendance;• Instrumental in the creation of high-level marketing strategies as they related to paid marketing and targeted advertising for the festival;• Responsible for consumability and efficiency of artist deliverables into downstream departments;• Worked in partnership with agency, GSL Group and associated teams for the development of key messaging tactics to increase ticket sales through targeted demographics;• Social Media management for gorilla and media partnership marketing pre-festival and during festival weekend; • Managed and maintained promotional ticketing requests and distribution;• Site Support for Sponsors and Media Partners - managed onsite requests for promotional set-up, approved space layouts and activations;• Developed key messaging presentations for sponsor recognition and land recognition on video screens during festival weekend;• Sourced and booked festival emcees;• Created stage schedule and script rundowns for daily emcees;• Managed fulfillment of onsite artist meet & greets with media contests winners and onsite artist interview with local media personalities;

Vancouver, British Columbia, Canada

*Maternity leave coverage - round two*Main responsibilities include business development and project management primarily for local radio stations client and community partnership integration, digital and social support, community engagement and brand recognition.KEY RESPONSIBILITIES INCLUDE:• Oversee and facilitate relationships with both programming and sales departments in the interests of pursuing ratings and revenue;• Work closely with programming and on-air talent to develop strategies to increase ratings;• Instrumental in the creative development of station promotions, sales campaigns and client partnerships;• Oversee and approve the integration of the station brands as pertaining to client connectivity and promotional partnerships;• Successfully, executing, and managing all aspects of promotional campaigns;• Development and supervision of the Promotions Department, including coordinators and brand ambassadors;• Managing Promotions Department annual budget, inventory of prizing and equipment and merchandise;• Development of Strat Planning of promotions for new fiscal year.

Greater Vancouver, British Columbia, Canada

*Maternity leave coverage*Main responsibilities include business development and project management primarily for local radio stations client and community partnership integration, digital and social support, community engagement and brand recognition.KEY RESPONSIBILITIES INCLUDE:• Oversee and facilitate relationships with both programming and sales departments in the interests of pursuing ratings and revenue;• Work closely with programming departments and on-air talent to come up with strategies to improve ratings;• Instrumental in the creative development of station promotions, sales campaigns and client partnerships;• Oversee and approve the integration of the station brands as pertaining to client connectivity and promotional partnerships;• Successfully, executing, and managing all aspects of promotional campaigns;• Development and supervision of the Promotions Department, including coordinators and brand ambassadors;• Managing Promotions Department annual budget, inventory of prizing and equipment and merchandise;• Development of Strat Planning of promotions for new fiscal year.

Vancouver, British Columbia, Canada

As Senior Promotions / Marketing Coordinator for CTV Vancouver, I conceptualize, develop and coordinate various campaigns and initiatives which best represent the brand as well as partnerships with local and national clients.Main responsibilities include project management and coordination primarily for local news broadcast integration, digital and social support, community engagement and brand recognition.KEY RESPONSIBILITIES INCLUDE:• Development and coordination of sales campaigns • Conceptualize and coordinate multi-teared campaigns to enhance viewership• Research, strategize and implement marketing plans • Develop new marketing campaign initiatives• Collaborate marketing initiatives with other Bell Media properties• Produce marketing collateral for internal and external use• Enhance client's exposure with specialized marketing campaigns• Regular collaboration with production, editorial, engineering, sales (local and national) departments as well as on-air talent and community crew, our street level marketing ambassadors

Richmond, British Columbia

As Marketing Manager I coordinate business development campaigns by researching, strategizing and implementing marketing plans and opportunities. I focus on project management and the coordination for primarily leisure travel, with efforts for sales in travel trades and corporate meetings and events. KEY RESPONSIBILITIES INCLUDE:• Development of sales campaigns for corporate meetings and events• Conceptualize and coordinate multi-teared campaigns to enhance leisure travel• Allocate, manage and reconcile the department's annual budget• Research, strategize and implement corporate and member marketing plans• Collaborate marketing initiatives with key stakeholders within the organization• Produce marketing collateral for internal and external use• Develop new marketing campaign initiatives• Enhance stakeholder's exposure with specialized marketing campaigns which include social media exposure• Ensure activation details of collaborated partner campaigns are fulfilled• Maintain monthly status reports and analytics for KPI's

24 Hours Vancouver Newspaper

As Marketing & Promotions Manager I am responsible for the evaluation of potential sponsorship / partnership opportunities requested of 24hrs, Vancouver market as well as the development and growth of new and continuing partnerships with clients and readers. KEY RESPONSIBILITIES INCLUDED:• Develop initiatives that enhance our partners brand• Conceptualize and coordinate campaigns which will bring exposure to our partners objectives• Enhance client campaigns with integration of digital and social media elements• Development of revenue generating initiatives• Management of promotional advertising budgets• Oversee and manage the development of promotional executions onsite at events, including opportunities for cross-promotional / branding campaigns with partnership activations

Vancouver

At KVOS TV, Vancouver office, I was able to provide support to all departments, mainly focusing in Sales, Marketing and Promotions.KEY RESPONSIBILITIES INCLUDED:• Maintained all contesting elements related to winners' claiming prizes• Tracked contractual stats for clients (placement logs for television spots, premium placements, etc.)• Managed revisions, pre-empts, program change request for clients• Provided support to Sales & Marketing departments for special requests• Helped to conceptualize details for client campaigns

Vancouver, Canada Area

Working in Promotions for a company which operated many radio stations, I was able to help coordinate a variety of campaigns and initiatives for clients, the individual stations, the entire company as well as it's staff. KEY RESPONSIBILITIES INCLUDED:• Set up of promotional displays and signage at events to enhance exposure of the radio station• Coordinate details of special appearances for on-air talent at special events• Interaction with general public and fans of the radio stations when onsite• Managed all contesting prizing and coordination for winners' to claim• Responsible to tracking strategic data for campaigns and contesting