• Drives engagement and manages delivery of all eCommerce programs, leverages existing brand programs and communication vehicles.• Drives hotel online revenues and contribution through the management and execution of localized online services that are aligned with brand and corporate strategy.• Seeks out and develops new forms of cutting-edge technologies for test-and-learn applications for drive competitive advantage, revenue and plan ROI. Successfully increased portfolio revenues YOY. • Adheres to all overarching brand standards around voice and message. Customizes communications for target audience and market, as needed.• Trial and implement new local services and share best practices with Global Online teams• Develop and execute local SEO and social media strategies. Partner and reference off and on-page link building. Act as social media consultant for franchise hotels.

• Strategized, planned, executed and managed social marketing initiatives for clients, such as Sunstone Yoga, Aspen Dental and more.• Consulted on website effectiveness, as it related to analyzing data returns on traffic generated through social media.• Acted as a liaison between client and our fulfillment team to fulfill the delivery of client services. • Worked collaboratively across a cross-functional set of groups to properly articulate and deliver the digital strategy. • Leveraged social media campaigns and promotions to grow online communities and increase brand loyalty.• Preparation, analysis and delivery of monthly and quarterly reports for each client. • Offered clients recommendations on how to improve performance on their key success metrics.

As the Internet Marketing Account Manager, I am responsible for the day-to-day implementation of search marketing initiatives for assigned clients, based on engagement parameters. One of my key duties include the development of new search marketing strategies including gathering and analyzing data, brainstorming ideas with other managers, and getting key data from clients to tailor their accounts to suit their business needs. It is my job to secure the client's confidence as an internet marketing professional who can support the development of strategies and initiatives on a daily basis. Long-term client satisfaction and retention is the ultimate goal. Manages large baselines for Media Agencies across the country.  Responsible for over $1.2 million dollars of monthly company revenue.  Analyzes account traffic through our site as well as affiliate networks.  Analyzes clients Cost per lead and ROI goals.  Responsible for optimizations of SEM accounts on search engines Google, Yahoo and Superpages.com.  Maintains close relationships with clients as well as Media Consultants to ensure advertising goals Provides monthly reports to clients

Responsible for planning, structuring, implementing, and/or managing online advertisement for customers with a monthly budget of $2,500 or less. Other duties include:Optimization for assigned accounts (Including: Unfunded, Bulldogs, 30 day Treatment, Bundle, Unspent Budget, and One Time Optimizations)Providing suggestions to advertisers concerning relevancy of copy, categories, keywords, and landing pagesProviding monthly reports to clientsDaily reporting and documentation for measuring internal goals and activitiesUpsell products to account base as neededBuilding and Loading accounts for Google and YahooAct as support for Account Managers for the SML local productCountrywide Home Loans - New Customer Acquisition

Mortgage Consultant for New Customer Aquisition.Inbound Mortgage sales representative responsible for acquiring new customersWith in-depth knowledge of the product line and as an attentive, active listener I was very successful matching a potential customer's unique situation to a specific loan program.Responsible to pre-qualify and approve customersEnabled downstream fulfillment processing with fewest customer contactsKnowledgeable in home purchase, refinance, home equity loans and sub - prime loansPreformed outbound calls to gain new business