Life in a Marketing Agency means wearing ALL the hats.

- Built and optimized Google Ads Grants accounts for clients.- A/b testing and optimized Facebook ads to get client form fills down from $60+ per form to $28.- With 90 days, our ads were converting at the same rate for 1/3rd of one client's ad budget.- Build SEO Keyword Maps to optimize PPC campaigns and copywriting for eCommerce Ads.

Specific Duties and Essential Functions- Performed security patrols of designated areas on foot or in vehicle- Watched for irregular or unusual conditions that may create security concerns or safety hazards- Responsible for sounding alarms or calling police or fire department in case of fire or presence of unauthorized persons- Responsible for warning violators of rule infractions, such as loitering, smoking or carrying forbidden articles- Responsible for permitting authorized persons to enter property and monitors entrances and exits- Responsible for overseeing departing personnel to protect against theft of company property and ensures that authorized removal of property is conducted within appropriate client requirementsInvestigates and prepares reports on accidents, incidents, and suspicious activities. Maintains written logs as required by the post- Provided assistance to customers, employees and visitors in a courteous and professional manner

-Used marketing automation, intent-based data, personal referrals, and social media marketing to develop MQLs and get them in front of the sales team.

-Developed all of my own leads (generating 70-110 QSL per month) through referral marketing, event marketing, and social media-Executed our LinkedIn automated campaign that resulted in over 30% New Client Increase-Learned consultative sales in B2B and B2C relationships-Tracked and Reported my sales activities in Microsoft Dynamics CRM-Classical Personal Selling

-Created a dynamic website for La Vida Lifestyles using the WordPress web design platform-Managed the prospecting, lead development, and sales, of graphic design and marketing strategy-Developed digital marketing and social media strategies-Designed websites and graphics for companies in various industry groups

-Launched new retail department-Established strategic pricing and positioning of products-Negotiated and purchased inventory-Achieved purchase of 80% of inventory under budget-Used Microsoft Dynamic Retail Management Software to track profit margins and return on investment

-Planned and executed over 200 promotional events with local schools, churches and other community organizations-Analyzed and presented reach and impression insights to Marketing Director-Managed the schedule for the Chick-fil-a Cow Mascot program-Recruited and trained seven applicants for the Mascot program-Launched the franchise’s Instagram account-Curated and managed content for the Facebook, Twitter and Instagram accounts of the franchise