Elizabeth Boyce Email & Phone Number

Havertown, Pa, Us

• Demonstrates leadership in guiding participants through diverse marketing functions and facilitating career development • Orchestrates and oversees program activities while ensuring alignment of program outcomes with organizational goals• Monitors and tracks participant progress, and handles performance management throughout the program• Leads recruitment efforts and implements enhancements in order to attract diverse talent that meets the evolving business needs • Fosters cross-functional collaboration by coordinating rotations across Global Marketing • Establishes and maintains strong relationships with stakeholders to provide program participants with mentorship, networking opportunities, and a comprehensive learning curriculum informed by subject matter experts• Spearheads initiatives to continuously improve and evolve the program

A rotational program which provided four six-month opportunities designed to build expertise.Rotation 1: Navigator in Lean Management • Led a change management initiative that aimed to transition and implement an engagement based coaching offer for leaders Rotation 2: Conference & Event Planner• Oversaw the planning and coordination of internal events at small and large scales for crew members• Managed and maintained vendor relationships, speaker procurement, presentation management, accommodations, audio-visual setup, event flow, menu selection, and onsite management• Coordinated, executed, and finalized ground transportation, room set-up, audiovisual, food and beverage, signage, and entertainmentRotation 3: Social Media Content Strategist • Executed and managed an editorial calendar consistent with the brand image, goals, and messaging across all channels• Managed, created and published original, high quality content on social platforms to engage, educate, and inform our clients• Constructed a Power BI automated creative brief process to obtain project requests, objectives, and key results from business partners • Revitalized a weekly data report and developed a quarterly report on social performance and analytics• Conducted research on competitor’s social media platforms and strategies to enhance Vanguard’s social media strategy Rotation 4: Marketing Apprenticeship Program (MAP) Manager & Summit Project Manager• Led eight crew members, and conducted performance evaluations, providing constructive feedback for growth• Developed a comprehensive onboarding process in order for program participants to gain a foundational understanding of Vanguard• Conducted regular stakeholder meetings to provide updates on program progress, address feedback, and incorporate input into program enhancements • Managed event external speaker outreach, initiated the contract process, and executed event experience for the development of all Marketing crew members

Pennsylvania, United States

• Developed creative strategies to identify and attract a diverse talent pool for divisional opportunities • Sourced and attracted candidates using a variety of search methods to build a robust candidate pipeline• Attended virtual job fairs to attract, engage and nurture relationships with qualified talent• Conducted behavioral and technical phone interviews to assess qualifications and skills for rotational program opportunities • Fostered effective communication and partnerships with internal and external business partners and stakeholders

Malvern, Pennsylvania

• Securities Industry Exam, Series 7 & Series 63 licensed • Restored client confidence in Vanguard when expectations had not been met• Oversaw the problem resolution through each step, and served as the single point of contact for the client • Collaborated cross-business to deliver ongoing positive client experiences through process improvements • Analyzed trends and existing workflows to identify and implement solutions • Worked with the management team on various problem solving initiatives which aimed to streamline internal processes

Newtown Square

• Handled all administrative tasks such as booking events, sending and receiving correspondence, as well as overseeing the facility• Greeted clients and customers while providing tours to those interested• Trained and oversaw all employees and their responsibilities while ensuring the safety of minor attendees

Newtown Square

• Operated and hosted parties (up to seven per weekend) including setup and cleanup for all parties (up to 22 per weekend)• Ensured the safety of minor attendees

West Chester University

• Planned & oversaw the formal recruitment process while simultaneously working with all 10 Panhellenic sorority chapters before, during, and after the recruitment process• Coordinated informational recruitment event sessions for 1,900 chapter women and 600 interested potential new members• Attended the annual Northeast Greek Leadership Association conference and the National Panhellenic Academy to enhance leadership skills• Designed and implemented a year-round marketing plan including a timeline and budget• Produced and directed a video to highlight the values within the community while also engaging future members

• Tracked, maintained, and helped to cultivate Influencer relation opportunities• Generated three weekly blog posts and published them on all social media sites• Reached out to entrepreneurs for guest blog posts and interviews, and then published them using WordPress• Pitched client products to the press and generated press lists using Cision• Constructed monthly newsletters and then used Mail Chimp to send them via email lists• Single-handedly managed a Spring Fashion Show for client which aimed to highlight fabrics associated with charities

• Compiled a list of influencers and created a data chart of client’s gifting sent to promote brands• Designed social media calendars for Instagram and Facebook pages that included daily posts• Maintained client Pinterest by pinning multiple photos or blog posts daily• Creatively constructed 15 weekly blog posts and handled the back end of the Piqued PR website to schedule blog posts• Built press releases for clients to improve brand awareness• Worked with stylists to build and create compelling looks, and coordinate products for fashion shoots• Ensured that the final marketing results were within quality standards and aligned with the client’s wishes• Involved from beginning to end with the marketing and planning of Main Line Fashion Week (MLFW) including planning, creating, and scheduling daily messages for all social media platforms

• Maintained four social media accounts including Instagram, Twitter, VSCO, and Tumblr in order to target sorority members, parents, alumnae, and future members• Created and edited content for organizational promotion including photos and flyers for seasonal philanthropic and recruitment events • Produced a social media campaign during recruitment season that targeted potential new members

• Pulled monthly data across platforms to track growth for a social media tracker which contained the analytics of posts• Attended showcase events to capture photos and videos to upload onto various social media outlets such as Instagram, Twitter, Facebook, Pinterest, and Snapchat all while maintaining the Facebook live stream using a Mevo camera• Wrote six blog posts such as top wedding songs, wedding misconceptions, and highlighting local wedding venues• Managed BVTLive website through creating event stories and overseeing band’s pages• Created promotional cards and booklets for showcase events

Springfield, Pennsylvania

• Greeted customers, responded to questions, and provided assistance when needed• Improved engagement with merchandise • Operated cash registers and managed financial transactions• Maintained store presence and organized displays

Springfield, Pennsylvania

• Greeted customers, responded to questions, and provided assistance when needed• Improved engagement with merchandise • Operated cash registers and managed financial transactions• Maintained store presence and organized displays

• Taught ages 5 -14: Jazz, Tap, Hip Hop, Ballet • Designed various dance curriculums and implemented different developmental activities• Choreographed and coached competition dance teams while demonstrating the proper methods and techniques• Selected age appropriate costumes for recitals and competition events