Account: Chipotle

• Develop, manage, and report on Facebook ad campaigns, monitoring 20+ at any given time. Utilize Google Analytics to assess KPIs and develop strategy. • Manage brand's Instagram account (22k+ followers), growing account by 20% in 10 months by utilizing metrics and determining successful content to drive traffic.• Assign, edit and budget SEO and affiliate content to freelancers.• Created over 300 pieces of content (lists, articles, and quizzes) to drive paid traffic to site.• Manage SEO best practices (keyword optimization, URL structure and backlinks) to drive organic traffic and achieve Page 1 Google rankings.

• Created over 100 pieces of content for Women.com and increased traffic by 20%.• Utilized Google Trends and Ahrefs to determine trending and timely content to increase searches. • Evaluated similar media sites to create competitive strategy and incorporate industry best practices.

• Designed print collateral with the graphic design team to help clients eliminate inefficiencies and miscommunications with their customers.• Identified, researched and resolved client issues using an internal database.• Effectively managed projects across the team to ensure best practices and acted as a liaison between clients and vendors.

During my time at Brown White & Osborn I gained professional experience in an office setting. I helped with records retention in master databases through identifying and updating information for the firm. I assisted the accounting department by recording attorney hours, analyzing and reconciliation of billable and non-billable attorney hours for individual budgeting. I also assisted with any other miscellaneous tasks that were needed in the office.

• Proofread 40 articles per week at various stages of development, upholding AP style standards and best practices

During my time as a student ambassador for The Wrap, I assisted in marketing the company to Loyola Marymount University students. I gained experience through promoting the brand and giving out merchandise. This job really honed my ability to work independently.