• Assessed and analyzed different influencers and media outlets for our clientele via databases & trackers.• Highlighting client coverage on a daily basis through monitoring and creation of audits. • Creating client product mailings, maintaining media lists and tracking inventory.• Researching background information for new business prospects with consumer health and beauty.• Participating on weekly client calls and meetings, as well as agency wide meetings and brainstorm sessions.

- Founded and manage a thriving retail business focused on custom design and event promotion.- Strategically employed social media marketing to grow and retain the customer base and drive sales; resulting in $15K.

-Our team was tasked with developing a marketing campaign aimed at increasing awareness and patronage among Knoxville, Tennessee residents.-Conducted focus groups and surveys for target audiences-Developed creative brief, campaign mock-up and recommendations for traditional and social media marketing tactics. -Created consumer promotion events, as this was a large component to help our clients attract their customers.-The project had a strict budget cap of $40,000.

-Developed innovative apparel products, contributing to the institute's brand growth.-Led marketing initiatives, significantly enhancing online presence and analyzing customer engagement KPIs.

-Responsible for business development; captured industry insights to drive marketing of sustainable fashion.-Implemented comprehensive SEO strategies to enhance online visibility

-Performed in-depth market analysis-Conducted competitive analysis and landscape assessment of omni- channel engagement to increase membership in the loyalty program

Manage all virtual events supporting religious and celebratory programs.

- Manage lifeguard and food service staff scheduling- Spearheaded, designed and marketed kid’s summer camp and swim team; 45 kids enrolled - Oversee facility maintenance and member satisfaction