Elizabeth Mccracken is a President, Millar Apparel LLC at Millar Apparel LLC. She possess expertise in social networking, facebook, copy editing, social media marketing, customer service and 16 more skills. Colleagues describe her as "Lizzie is incredibly bright and eager. She is always ready to learn something new and manage a project from start to finish. She's definitely a go-getter and a pleasure to work with." and "Lizzie assisted in the management of our company's participation as a lead sponsor of New York Fashion Week in September of 2012. In her role as a marketing intern, Lizzie was responsible for coordination with our public relations team and on site event management. Additionally Lizzie contributed content both written and video for social media both before and during NYFW. Her attention to detail and tireless enthusiasm were a welcome addition to the team and helped to make the association a success for the company and brand."
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PresidentMillar Apparel Llc Aug 2022 - PresentBoston, Massachusetts, United StatesWholesale Women's Apparel Showroom managing New England Sales for Z SUPPLY -
Sales DirectorMatt Reimer Inc Jan 2021 - Aug 2022
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Sr. Account ManagerMatt Reimer Inc Aug 2018 - Aug 2022
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Account ManagerMatt Reimer Inc Apr 2016 - Aug 2022• Brand development and management of top corporate accounts: Three Dots, Ecru, and Margaret O'Leary• Merchandise and sell manufactured garments to retailers across New England• Strategic management, including business plan & sales strategy development
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Sales RepresentativeMatt Reimer Co. Jan 2015 - Apr 2016Greater Boston Area• Solicit orders from new and prospective customers in the New England territory for Margaret O'Leary, Tolani, Allen Allen USA, Desigual, Bobeau and Sunday's NYC• Represent clients at trade shows worldwide including, but not limited to Intermezzo, MODA, The Accessories Show, Neac, and ENK International Coterie• Merchandise and sell manufactured garments, accessories, and other fashion products to fashion buyers from catalog, wholesale and retail stores• Develop efficient marketing and advertising strategies to increase sales, nurture partnerships and manage key accounts from valued clients
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Media CoordinatorPgr Media Feb 2014 - Dec 2014Greater Boston Area• Work on both traditional and digital media planning teams on Sexy Hair, FRYE, Perry Ellis, No Nonsense, HUE, and J. Jill accounts. • Experience using MRI and Clear Decisions, Kantar Stradegy, Media Radar, DART, MediaVisor, Microsoft Office, creating insertion orders and media authorization forms, trafficking, as well as managing all client provided information• Coordinates status, media updates, and new business efforts. This may involve researching competitive brands’ media schedules, and assessing the target audiences of these vehicles• Plays an integral role in the management of all client fees and within each step of the planning process -
Media Planning InternPgr Media Aug 2013 - Feb 2014Greater Boston Area• Work directly with media planning team on Sperry Top-Sider, Keds, NYDJ and J.Jill accounts• Experience using MRI and Clear Decisions, Kantar Stradegy, Media Radar, Microsoft Office, creating insertion orders and media authorization forms, as well as managing all client provided information including, but not limited to: media kits, edit calendars, decks, positioning reports, added value proposals, flowcharts and billing documents• Created a multi-market, targeted out-of-home plan, negotiating all placements and rates from origination to completion• Participates in status, media updates, and new business efforts. This may involve researching competitive brands’ media schedules, and assessing the target audiences of these vehicles• Oversee all client fees and each step of the planning process
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Public Relations InternRegan Communications Jun 2013 - Jul 2013Greater Boston Area• Responsible for providing public relations support to team leaders, drafting news releases, interacting with local and national media, compiling media lists and coordinating special events• Tasked to monitor all media coverage for key clients such as RE/MAX New England, Cask ‘n Flagon and Shawmut Design and Construction -
Marketing And Public Relations InternContinental Consumer Products: Salon Grafix Jun 2012 - May 2013Auburn Hills, Mi• Assisted in the coordination of the STYLE360 shows held at the Metropolitan Pavilion South in New York, NY• Wrote and released social media updates. Conducted backstage photography, hosted interviews with head stylists, distributed and promoted products throughout the venue and activation area• Created a comprehensive public relations campaign encouraging continued event sponsorship for the company. Results included over 50 million branding impressions -
Peter Millar Merchandising, Sales RepresentativeAugusta National Golf Club Nov 2012 - Apr 2013Augusta, Ga• Vital member of the merchandising and sales team for the Peter Millar Magnolia Lane Collection at the Masters 2013• Responsible for product promotions and sales within the three Magnolia Lane Collections, as well as promotional activities for the Par Three Contest -
Editorial StaffIntercom Aug 2012 - Dec 2012Columbia, South Carolina Area• Member of the editorial staff of InterCom, the bi-annual alumni publication of the College of Mass Communications and Information Studies at the University of South Carolina• Assisted in concept development, research, interviews, photography, design and writing of articles for the Fall 2012 publication
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Editorial StaffGarnet & Black Magazine Nov 2011 - Dec 2012Columbia, South Carolina Area• Scene section editor for Garnet & Black, a student-run publication at the University of South Carolina• Directed student writers and edited all stories• Responsible for concept development, researching and writing articles• Wrote student features and opinion editorial pieces for the quarterly publication• Topics included Save & Splurge, Soapbox, Spotlight, Space and Store Wars
Elizabeth Mccracken Skills
Elizabeth Mccracken Education Details
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Public Relations, Advertising, And Applied Communication
Frequently Asked Questions about Elizabeth Mccracken
What company does Elizabeth Mccracken work for?
Elizabeth Mccracken works for Millar Apparel Llc
What is Elizabeth Mccracken's role at the current company?
Elizabeth Mccracken's current role is President, Millar Apparel LLC.
What schools did Elizabeth Mccracken attend?
Elizabeth Mccracken attended University Of South Carolina-Columbia.
What are some of Elizabeth Mccracken's interests?
Elizabeth Mccracken has interest in Poverty Alleviation, Children.
What skills is Elizabeth Mccracken known for?
Elizabeth Mccracken has skills like Social Networking, Facebook, Copy Editing, Social Media Marketing, Customer Service, Creative Writing, Public Relations, Press Releases, Public Speaking, Close Attention To Detail, Technical Editing, Event Planning.
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Elizabeth McCracken
San Francisco Bay Area -
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Elizabeth McCracken
Executive Director Of Pk-12 Curriculum & Instruction | Instructional Leader | Curriculum SpecialistColumbia, Mo2csd4.k12.mo.us, cpsk12.org1 +181681XXXXX
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