I partner with brands and businesses of all sizes and industries to create content strategy, craft compelling storytelling, and produce converting video ads and content that they use on their social media accounts.

- Managed and optimized service contract workflows in Salesforce, cutting turnaround time to 24-48 hours and improving operational efficiency.- Provided strategic updates and presentations for senior leadership, aiding long-range planning and interdepartmental alignment.- Reduced discount rates on services contracts by 14%, improving profitability.

- Led the creation and execution of go-to-market strategies across product, sales, and marketing teams.- Developed clear, value-based messaging for product demos, pitch decks, and competitive battlecards.- Collaborated with cross-functional teams to ensure alignment on product launches and developed sales enablement tools to support both internal and customer-facing interactions.- Led product demos and sales training sessions, simplifying complex features into impactful stories for both internal teams and customers.

- Created and led a quarterly user research program that directly influenced product roadmap decisions, resulting in the development of 5 new products, one of which doubled the addressable market and granted the business a new patent on which I am listed a co-author.- Spearheaded competitive strategy initiatives and competitive enablement program, leveraging customer insights to refine sales plays, reducing loss rates against the top competitor.- Developed and led a product readiness program that improved internal alignment and market engagement readiness, reducing product launch timelines by 6 months.

With 100s of hours' worth of product marketing presentations, tons of templates, exclusive content, mentors and more, PMA's membership plans are "game-changing"."An hour a day of PMA content is a game-changer for me. I really feel like I am learning a lot from the member-only content, it’s worth way more than what we are paying for it." - Mathew Sedze, Product Marketing Manager at TikTok

-Client Relationship Management-Maintained and continued to grow portfolio of clients (average of 80 clients every month)

-Client Services (Executive-level clients such as National Media Director for the President of Mexico, and international software sales executives) – private or group classes-Developed lesson plans and class material based on the specific needs of each client -Facilitated work simulations in which the client practices their English in a useful manner

-Developed lesson plans and taught seven subjects (Math, Sciences and History)-Reviewed and updated the procedures manual and recruitment and selection processes-Worked on the curriculum development team for the middle school and high school

-Coordinated the development of an exchange program with a private university in the US-Gave a speech to 800 people at the university as a recruitment strategy-Facilitated interviews for the recruitment and selection process-Collaborated with my team to organize a training program on intercultural communication

-Participated in Executive Coaching sessions through panels and role-play situations for clients-Researched and developed a training course on female leadership in upper management -Identified viable candidates in talent databases, interviewed candidates through university placement offices to identify English proficiency and job competency

Organization’s info:El Pozo de Vida, A.C. (EPDV) is a non-profit organization that combats Trafficking in Persons in Mexico City and surrounding federal states. Our goal is to raise awareness, advocate for victims, and rehabilitate survivors of human-trafficking. EPDV runs a rescue home out of Mexico City, Mexico, where underage victims of sexual exploitation enter a holistic restoration and rehabilitation program; here they receive housing, education, medical attention and psychological care. EPDV's area of intervention is expressed in an outreach center in one of the prostitution districts in Mexico City. EPDV is also an active advocate in the Mexican legislative movement against trafficking and our desire is to raise global awareness to help educate and mobilize others in joining the fight against human trafficking.Internship description:The Justice and Advocacy (J&A) department of El Pozo de Vida is a newly developed area, therefore providing an opportunity for the intern to experience a wide-range of activities and help in the formation of future practices and procedures in this department. The J&A Intern will be exposed to hands-on, practical experience in the legal process of combating human trafficking on an international level. Activities could include: evaluating effectiveness of approaches in detection of victims, preparing case studies from pending cases in process, legal research, advocating for the victims with their state-appointed lawyers, and assisting the Director of J&A in administrative tasks.

Facilitate development of a residential community in helping assist students in various ways; extensive use of communication and confrontation skills; work constantly with other staff on planning programs, addressing incidents, and responding to needs of residents; perform administrative tasks such as Incident Reports, Program Proposals, Weekly Reports, and Duty Logs

Prepared written lecture summaries and notes for use by students with disabilities

Handled incoming application components; managed main line phone calls; assisted visitors; organized files; sorted mail; used copy machine, fax machine, and scanner extensively

Managed main desk phone, visitors, and email for the head of the Studio Arts Department

Primarily worked on redesigning the Sharepoint 2010 website; reformatted documents and uploaded them to document libraries; created Employee Directory for company; created Vacation Calendar workflow