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Beth Geiger Email & Phone Number
Director of Marketing, Western Hemisphere
at
Tensar, a division of CMC
1 work email found
@westrock.com
2 phones found area 315 and 770
LinkedIn matched
✓ Verified July 2026
4 data sources
Profile completeness 100%
Current company
Role
Director of Marketing, Western Hemisphere
Location
Atlanta Metropolitan Area, United States
Who is Beth Geiger? Overview
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Quick answer
Beth Geiger is listed as Director of Marketing, Western Hemisphere at Tensar, a division of CMC, based in Atlanta Metropolitan Area, United States. AeroLeads shows a work email signal at westrock.com, phone signal with area code 315, 770, and a matched LinkedIn profile for Beth Geiger.
Beth Geiger previously worked as Marketing & Communications Director at Argos Usa and Director, Growth Marketing at Westrock Company. Beth Geiger holds Ba, Speech Communications from The University Of Georgia.
Company email context
Email format at Tensar, a division of CMC
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{first}.{last}@westrock.com
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AeroLeads found 1 current-domain work email signal for Beth Geiger. Compare company email patterns before reaching out.
Profile bio
About Beth Geiger
I am a marketing leader with 20+ years of B2B expertise in driving significant growth and transformation within marketing and communications. I blend strategic leadership with operational excellence, consistently leading teams to enhance brand preference and achieve profitable growth. My diverse marketing and communications experience spans strategic marketing, marketing communications and corporate communications in complex, matrixed environments. This includes Go-to-Market strategy, strategic positioning and content strategy development, omni-channel demand generation campaigns that include account-based marketing, events, SEO/SEM/digital strategies, email and sales enablement, and corporate communications including executive communications, employee communications, website and brand. I am passionate about leveraging innovative approaches to differentiate brands and propel organizations towards future success. I thrive in building and leading marketing, communications, brand strategy and operational excellence, particularly in post-reorganization, post-merger and post-acquisition environments.
Listed skills include Brand Development, Strategic Brand Positioning, Account Management, Email Marketing, and 24 others.
Current workplace
Beth Geiger's current company
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11 roles
Beth Geiger work experience
A career timeline built from the work history available for this profile.
Director Of Marketing, Western Hemisphere
Current
Aug 2024 - Present
Marketing & Communications Director
•Recruited by CEO to create a dynamic Marketing & Corporate Communications team aimed at transitioning Argos US into a publicly traded entity. Company experienced over 50% growth YOY in flat market. •Collaborated closely with CEO and executive leadership team to formulate internal and executive communications strategies and roll out company strategy, increasing employee engagement 25% through internal channels. •Created Internal and External communications function including all employee communications, crisis communications strategy, media relations, brand, social media strategies and website. •Led research to understand Argos position in the marketplace and understand voice of customer. Orchestrated consensus among executive leadership team to establish key value-drivers. •Spearheaded go-to-market strategy, content and communications strategy based on value-drivers, established budget and processes to empower team to drive profitable growth, differentiate Argos and engage customers and employees through omni-channel marketing and customer experience programs. Identified 800+ MQLs.•Successfully led all merger communications to over 4,000 employees and external stakeholders during merger with Summit Materials (closed 1/10/2024).
Mar 2023 - Feb 2024
Director, Growth Marketing
•Identified, established and institutionalized all protocols and programs necessary to execute an enterprise-wide marketing strategy.•Created a first-of-its-kind program and project management function within WestRock’s new centralized marketing team, driving efficiencies for all aspects of the integrated marketing strategy, including campaigns, digital strategies, demand generation, account-based marketing, customer events, and social campaigns.• Built and managed growth marketing team including defining the type and level of experienced employees on the team, team size, the structure of the function as well as the team KPIs, operating model and team management.•Worked across functions to activate new project management support tools (monday.com) to support new centralized marketing department.
Apr 2022 - Nov 2022
Sr. Manager, Growth Marketing
Sr. Manager, Growth Marketing November 2021 – April 2022 • Benchmark, build and operationalize a new centralized Growth Marketing function responsible for Demand Generation, Digital Marketing, Account Based Engagement and Industry & Customer Events.• Establish new centralized awards function that fully leverages the power of sales and marketing, ensures a relevant narrative, and aligns multi-functional teams to maximize efficient processes.
Nov 2021 - Apr 2022
Sr. Manager, Strategic Marketing
• Led strategic marketing team for $400MM business. • Developed and executed business marketing strategy and budget, to leverage growth opportunities based on market trends, competitor activity, customer journey and key growth segments.• Partnered closely with Commercial Team; Developed appropriate sales enablement tools and training.• Fed innovation pipeline and commercialized new products.
Apr 2019 - Nov 2021
Sr. Manager, Marketing Communications
• MarComm team leader for $6B segment, supporting 5 global businesses. Established and scaled best practices for annual planning, targeting campaigns and sales tools leveraging cohesive narrative and visual strategies.• Developed and maintained all sales enablement tools in multiple languages.• Launched targeted insights-driven lead generation campaigns.• Budget management, continuous process, and resource improvement to increase team efficiency.
Dec 2016 - Apr 2019
Sr. Manager, Paper Solutions Marketing
•Served as team leader, created marketing communications function, after the merger of RockTenn and MWV, for $7B segment including 7 businesses. •Positioned businesses as a differentiated partner in the industry by developing research-driven overarching messaging and a creative platform. Platform was scaled across company.•Developed nomenclature strategy, differentiated sales tools, web presence for 150+ paper solutions products. •Led annual planning including development and management of global marketing budget and resource management.
Jul 2015 - Dec 2016
Marketing Manager
• Led all Paperboard marketing, branding, and promotional activities including product positioning, development of marketing tools, collateral, and development of website presence.• Managed all aspects of first deployment of Salesforce.com for the business. • Responsible for integration activities during RockTenn and MWV merge.
Aug 2005 - Jul 2015
Sr. Account Manager
Responsible for positioning, development, and implementation of internal marketing initiatives and managed direct marketing initiatives to support client objectives
Apr 2004 - Jun 2005
Account Executive
Responsible for developing/implementing marketing programs aligned with client objectives and budgets.
Mar 1999 - Apr 2004
2 education records
Beth Geiger education
Ba, Speech Communications
The University Of Georgia
Education record
Stone Mountain High School
FAQ
Frequently asked questions about Beth Geiger
Quick answers generated from the profile data available on this page.
What company does Beth Geiger work for?
Beth Geiger works for Tensar, a division of CMC.
What is Beth Geiger's role at Tensar, a division of CMC?
Beth Geiger is listed as Director of Marketing, Western Hemisphere at Tensar, a division of CMC.
What is Beth Geiger's email address?
AeroLeads has found 1 work email signal at @westrock.com for Beth Geiger at Tensar, a division of CMC.
What is Beth Geiger's phone number?
AeroLeads has found 2 phone signal(s) with area code 315, 770 for Beth Geiger at Tensar, a division of CMC.
Where is Beth Geiger based?
Beth Geiger is based in Atlanta Metropolitan Area, United States while working with Tensar, a division of CMC.
What companies has Beth Geiger worked for?
Beth Geiger has worked for Tensar, A Division Of Cmc, Argos Usa, Westrock Company, Convergence, and Sourcelink.
How can I contact Beth Geiger?
You can use AeroLeads to view verified contact signals for Beth Geiger at Tensar, a division of CMC, including work email, phone, and LinkedIn data when available.
What schools did Beth Geiger attend?
Beth Geiger holds Ba, Speech Communications from The University Of Georgia.
What skills is Beth Geiger known for?
Beth Geiger is listed with skills including Brand Development, Strategic Brand Positioning, Account Management, Email Marketing, Database Marketing, Vendor Management, Sustainability Positioning, and Salesforce.Com Administration.
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