Elizabeth Cook

Elizabeth Cook Email and Phone Number

Design Operations, Production, & Strategy | Former Airbnb, MasterClass & Lyft @ ACHENBACH FOUNDATION FOR GRAPHIC ARTS
Elizabeth Cook's Location
San Francisco, California, United States, United States
About Elizabeth Cook

As a leader in design operations, I bring extensive experience in managing design strategy, program management and operations, and systems for industry-leading companies such as Apple, Airbnb, MasterClass, and Lyft. My expertise spans product/platform design, user research, branding, design systems, and growth marketing. I excel in driving user-informed, research-led strategies and roadmaps to deliver exceptional product experiences. Key achievements include establishing Design Operations at MasterClass and leading large biannual launch programs at Airbnb. My diverse portfolio encompasses AI design sprints, accessibility initiatives, and scalable design solutions. With a proven track record of building strong cross-functional relationships and delivering innovative results, I consistently drive impactful outcomes across organizations.

Elizabeth Cook's Current Company Details
ACHENBACH FOUNDATION FOR GRAPHIC ARTS

Achenbach Foundation For Graphic Arts

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Design Operations, Production, & Strategy | Former Airbnb, MasterClass & Lyft
Elizabeth Cook Work Experience Details
  • Achenbach Foundation For Graphic Arts
    Board Member
    Achenbach Foundation For Graphic Arts Dec 2024 - Present
    The Achenbach Foundation for Graphic Arts (AFGA) is the department responsible for works of art on paper: prints, drawings, and artist books. Selections from the collection are exhibited in rotating exhibitions in specially designated galleries at the de Young and Legion of Honor museums, in San Francisco, CA.The department is supported in part by the Achenbach Graphic Arts Council (AGAC), which offers a variety of programs focusing on the world of works on paper.https://www.famsf.org/collections/about-achenbach-foundation-graphic-arts
  • Apple
    Design Program Manager / Producer
    Apple Nov 2024 - Present
    Cupertino, California, Us
  • Airbnb
    Lead Design Program Manager–Design, Accessibility, Ai, Ops
    Airbnb Jun 2022 - Jan 2024
    San Francisco, Ca, Us
    -Design program management for bi-annual launch programs dedicated towards a streamlined checkout experience-Produced and co-led ambiguous AI design sprint projects-Co-authored accessibility design process initiative-Design program management for full product refinements to incrementally improve conversion across the platform (web, mobile web, iOS, Android)-Led and authored centralized design program management templates for the Design Program Management team.
  • Masterclass
    Head Of Design Operations
    Masterclass Jun 2021 - Jan 2022
    San Francisco, California, Us
    MasterClass's expanding Design and Product teams necessitated streamlined operations, strategic roadmap planning, and efforts to enhance design maturity across the organization. I was brought in to establish Design Operations within the product design team–inclusive of product designers, design systems, and UX research–with the mission to ship exceptional product experiences by driving user-informed and research-led strategies and roadmaps through unparalleled design solutions. -Managed a Sr. Design Program Manager–built out processes, standardized ways of working and rituals, efficiencies, and cross-functional partnership models, in order to enable the design team to focus on craft and strategy.-Team Values, structure and governance.-Design org planning–authored Design team career framework, hiring principles and recruiting experience.
  • Better.Com
    Senior Group Design Operations Manager
    Better.Com Oct 2020 - Jun 2021
    New York, Ny, Us
    -Established design operations across the core brand and product marketing creative teams, partnering to support stakeholders’ key initiatives company-wide. -Within the rebrand, procured an independent illustrator/strategist (formerly Airbnb) to partner with and lead illustration brand identity.-Partnered with a lean team of design operations leaders and stakeholders to support and elevate design at Better, driving strategic initiatives and cultivating a thriving design community.
  • Airbnb
    Creative Production Lead
    Airbnb Jun 2019 - Jul 2020
    San Francisco, Ca, Us
    Reconfigured business unit focused creative pods to pivot to an internal agency model for the entire Growth and Traffic department of Airbnb. Determined department-wide processes and ways of working, org structure, tools stack, cross-functional roadmap planning, consolidated creative intake and review process, and managing resources (allocation and hiring) in-house and with partner agencies.
  • Airbnb
    Senior Creative Producer
    Airbnb Jan 2019 - Jun 2019
    San Francisco, Ca, Us
  • Airbnb
    Freelance Senior Creative Producer
    Airbnb Jun 2018 - Dec 2018
    San Francisco, Ca, Us
    -Built an embedded creative team to provide stronger partnership with team stakeholders. -Established standardized processes for: creative briefs, intake, review and handoff cadence, resource allocation/management, and ongoing program management for paid growth creative campaigns–social, email, landing pages. -Provided creative direction and presentation models to best utilize creative and design director limited bandwidth. -Instituted roadmap planning, working towards a quarterly planning cycle. -Point of contact across the core host growth sub teams around art production, partnered with in house illustrators, photography, and the art department.
  • Lyft
    Freelance Digital Executive Producer
    Lyft Feb 2018 - Jun 2018
    San Francisco, Ca, Us
    Highlighted projects: Website redesign, UGC app, venue signage/digital & OOH refresh.Managed Lyft's website redesign, UGC app, and brand refresh of all stadium/venue assets, with both internal product design/cross functional teams, creative/brand studio and 3rd party production vendors.
  • Extractable
    Freelance Senior Digital Project Manager
    Extractable May 2017 - Feb 2018
    San Francisco, California, Us
    Clients include: Golden 1 Credit Union, Patelco Credit Union, Heartland Bank (New Zealand)Highlighted projects: Website redesigns, roadmap planning and strategy.Produced website redesign from end to end - resource and financial planning, design team design workflow (UX/UI), competitive research, front and backend (outside agency) development planning, accessibility (WCAG AA) compliance and testing. Ran client management and executive briefings at critical milestones.
  • Most Likely To
    Freelance Executive Producer
    Most Likely To Feb 2017 - May 2017
    Clients include: San Francisco Department of Environment, Financial Times, Milliman, Rally Health.
  • Bbdo San Francisco
    Freelance Lead Integrated Producer
    Bbdo San Francisco Apr 2016 - Nov 2016
    San Francisco, California, Us
    Clients include: Uncle Ben's, Goodness Knows, Cesar Highlighted projects: interactive web app, website redesigns, rebranding for digital & packaging, lifestyle photoshoots.Produced end to end digital interactive, rebranding (digital and packaging), and website redesign projects concurrently, utilizing both in-house and 3rd party creative (UX/UI), photography, and development resourcing.
  • Fantasy
    Freelance Senior Digital Producer
    Fantasy Feb 2016 - Apr 2016
    New York, Ny, Us
    Clients include: Texas TeachersProject-based contract to complete a website redesign for Texas Teachers.
  • Career Break
    Full-Time Parenting
    Career Break Aug 2015 - Feb 2016
    Career break for maternity
  • Common Sense Media
    Senior Creative & Marketing Producer
    Common Sense Media Jan 2015 - Aug 2015
    San Francisco, Ca, Us
    Highlighted projects: app GTM launch, website redesign, product redesign, national education event - ISTE-Produced digital marketing campaigns for rebranding of new products and services across the Education pillar of the organization, from multichannel marketing campaigns to website redesign. -Ran partner marketing for national ISTE event in Philadelphia, PA–booth design, and campaign marketing materials.
  • Miego Apps
    Freelance Project Manager, Product
    Miego Apps Jun 2014 - Dec 2014
    Clients include: Sandbox Suites, and proprietary MiFlight appHighlighted projects: app redesign, website redesigns, branding-Produced end to end website redesign and app design projects concurrently–both in-house and 3rd party creative and development resourcing, contracts and financials/budgeting, and project schedules. -Directly managed PR and branding for in house app, MiFlight, through local and national press initiatives.
  • Looxcie
    Senior Creative & Marketing Producer
    Looxcie May 2013 - Jan 2014
    Highlighted projects: new hardware launch, website redesigns, rebrand photoshoots -­ lifestyle and product.-Produced go-to-market launch for new camera and companion app, redefined brand, and built across online marketing, social media channels, PR, and website redesign. -Managed project scopes and schedules, 3rd party creatives, and outside PR agency. -Managed CES presence and booth design (20’x50’ space) with 3rd party agency and designers. -Produced and art directed lifestyle and product photoshoots. Wrote creative briefs, RFPs, and contracts, and managed financials/budgeting.
  • Ustream, An Ibm Company
    Senior Program Manager
    Ustream, An Ibm Company Nov 2012 - Mar 2013
    Clients include: NASA, Explore.org, Lady Gaga, MMA, AMA, PopsugarHighlighted projects: product rebrand, website redesigns, SEO reorganization.-Managed rebranding of Pro Broadcasting products across online marketing, paid advertising, and website redesign. -Worked with a 3rd party SEO agency to optimize search rankings. -Managed marketing data analysis and KPI reporting to C-level management. -Produced partner marketing initiatives for local and national event participation.
  • Career Break
    Travel
    Career Break Apr 2011 - Nov 2012
    Traveled and had the opportunity for personal and professional development
  • First Republic Bank
    Senior Manager – Web And Product
    First Republic Bank Aug 2002 - Apr 2011
    San Francisco, Ca, Us
    Managed all online banking platforms across B2B and B2C, updates to 3rd party aggregation services such as bill payment modules, and website redesign iterations. Managed 3rd party relationships, negotiations, and program timelines.Managed the team of 25+ people who provided internal and external support to users of all online banking platforms.

Elizabeth Cook Skills

Vendors User Experience Director Of Photography Content Marketing Translation Magento Digital Marketing Merchandising Photo Shoots Online Advertising Content Strategy Entrepreneurship Machining Cross Functional Team Leadership Search Engine Marketing Google Analytics Management Art Direction User Interface Design Design Public Relations Marketing Communications Stack Computer Science Google Ads Brand Management Internal Teams Mysql Leadership Strategic Partnerships Workflow Salesforce.com Responsive Web Design Brand Development Digital Strategy People Management Pre Press Press Releases Photoshop People Development Corporate Communications Team Management Google Adwords Resilient Seo Strategy Basecamp Budgeting Corporations Web Projects Illustration Creative Strategy Go To Market Strategy Digital Production Ab Testing Customer Acquisition Brand Positioning Strategies Product Development Project Management Product Launch Copywriting Campaigns Print Interactive Projects Product Marketing Direct Marketing Information Technology R Online Marketing C Graphic Design Copy Writing And Editing Production Processes Media Relations Applications Business Development Communication Web Development Advertising Lead Generation Interactive Advertising Creative Content Production Marketing Email Change Management Project Planning Project Landing Page Optimization Design Program Management Launching Agile And Waterfall Methodologies Cradle Unix Media Linkedin Internal Audit Production E Commerce Client Relations Illustrator Fine Art Account Management History Start Ups Digital Media Vendor Management Process Improvement Fantasy Ustream Product Design Video San Francisco Facebook Berkeley Java Program Management Live Streaming Social Media Marketing Creative Direction Art History Email Marketing Common Sense Saas Design Operations Offline Marketing Marketing Strategy Adobe Creative Suite Recruiting Americas

Elizabeth Cook Education Details

  • California College Of The Arts
    California College Of The Arts
    Graphic Design
  • City College San Francisco
    City College San Francisco
    Computer Science
  • Diablo Valley College
    Diablo Valley College
    Art History

Frequently Asked Questions about Elizabeth Cook

What company does Elizabeth Cook work for?

Elizabeth Cook works for Achenbach Foundation For Graphic Arts

What is Elizabeth Cook's role at the current company?

Elizabeth Cook's current role is Design Operations, Production, & Strategy | Former Airbnb, MasterClass & Lyft.

What is Elizabeth Cook's email address?

Elizabeth Cook's email address is hu****@****ail.com

What is Elizabeth Cook's direct phone number?

Elizabeth Cook's direct phone number is +141530*****

What schools did Elizabeth Cook attend?

Elizabeth Cook attended California College Of The Arts, City College San Francisco, Diablo Valley College.

What are some of Elizabeth Cook's interests?

Elizabeth Cook has interest in Children, Economic Empowerment, Technology, Civil Rights And Social Action, Illustration And Art Across Many Mediums, Science And Technology, Music, Disaster And Humanitarian Relief, Animal Welfare, Travel.

What skills is Elizabeth Cook known for?

Elizabeth Cook has skills like Vendors, User Experience, Director Of Photography, Content Marketing, Translation, Magento, Digital Marketing, Merchandising, Photo Shoots, Online Advertising, Content Strategy, Entrepreneurship.

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