Seasoned marketing professional with both integrated marketing & brand management experience. I am a passionate and creative associate brand manager at The Coca-Cola Company, where I develop and execute strategies to unlock growth and innovation for some of the world's most iconic beverages. I have a marketing analytics certification from Cornell University Online, which enables me to leverage data and insights to optimize campaign effectiveness and measure business impact. I strive to bring diverse perspectives and experiences to the team.In my recent role, I worked on vitaminwater, one of the leading brands in the hydration portfolio. I was responsible for managing brand equity, business planning, campaign development, price/package, as well as leading new product development and launches.