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Energetic, outgoing and experienced sales and marketing professional with international experience and a strategic focus.Designed, developed and delivered ‘award winning’ strategies’ to ensure profitable growth and innovation, whilst safeguarding customers’ reputations.KEY AREAS OF EXPERTISEBusiness Development/SalesThe ability to forge sustainable working relationships has supported the delivery of significant revenue growth. Keeps the customer/partner at the heart of all activity, creating innovative partnering solutions to deliver real benefit. Strong communicator, frequently presenting, articulating compelling argument to stimulate productive debate.• Consistently achieves and exceeds all targets set, delivering yoy growth over consecutive years. Skills proved in both domestic and international markets.• Operates across all business functions internally to ensure coherent business development plans are fulfilled and deliver a single corporate message.Strategic MarketingStrong understanding of the full marketing mix and how to appropriately position products and services to stimulate interest across wide ranging industry sectors, having worked with leading, global iconic organisations. A seasoned ‘player’ in the digital market, but equally adept at underpinning thinking and delivery using more traditional routes to market.• Success based on the use of quality data and the ability to interpret to deliver successful solutions, giving a real understanding of what the customer wants and needs.• Utilising client and agency relationships.
Lept Personal Training
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OwnerLept Personal Training Sep 2016 - Present
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International Sales ConsultantGuardian News And Media Jul 2015 - Sep 201590 York Way
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Head Of Agency Sales - Havas Group And IpgGuardian News & Media Jun 2013 - Nov 2014Member of Management Team with responsibility for growing incremental revenue for chosen development clients.• Identified strategic and planning communities within agencies to deliver thought leadership, business development opportunities and bespoke solutions for key clients. • Grew and developed business and strategic partnerships across GNM’s multi-platform portfolio, increasing Tesco revenue consistently over 3 year period (+115% and +22%), increased Microsoft revenue by 190% yoy and created G-Labs Surface 2 £230K partnership and initial Amazon (£70k) using ‘audience not platforms’.• Agencies: Initiative, Universal Mccann, Havas, Arena, MEC.• Key Clients: EDF, Tesco, Nationwide, Microsoft, Amazon, Eurostar, EE, Lloyds Banking Group, Emirates, Hugo Boss -
International Group HeadGuardian News And Media Mar 2008 - May 2013Built and managed the International Sales Team of 4 with responsibility for growing significant. sales volume with proactive solutions for new and existing international clients and agencies. Contributed to the international strategy team building new market opportunities. • Managed the International Representation Network increasing sales delivering digital revenue by 154% in first year (£337,623 to £858,823). Digital revenue grew to over £1,000,000 for years 3 and 4. Deiivered training to network.• Identified areas of growth and managed contract renewal. • Monetised global inventory of guardian.co.uk in the UK and globally.• 2009/2010 was the most successful year with print growing by 6% in a decreasing market and digital being up 40% yoy• 2009/2010 the International digital revenue accounted for 15% of the department’s digital revenue.• Built new representation in emerging markets, increasing incremental revenue of local digital ad sales.GNM Outstanding Achievement Award 2009. -
Travel Account ManagerGuardian News Media Jan 2006 - Feb 2008Main client contact for tour operators, tourist boards and airlines, selling the GNM portfolio across print or digital, sponsorship and traditional advertising. Main contact for travel specialist agencies• Organised annual travel awards to support business development. Cape Town (2006), Andalucia (2007)• Hit all sales targets, by building profitable new client relationships (VJV, Kuoni, Club Med, TUI). • Improved relationships with travel specialist media agencies and key PR travel agencies. • Fostered relationships with all of the Travel editorial team.• Maintained strong relationships with travel industry bodies (ANTOR, PSA, AITO, ABTA).• Developed sponsorship for Turespana, Visit Britain, Portugal, Belgium, Lastminute, Swiss Travel Service, Neilson and Visit Sweden. -
Marketing And Promotions ManagerMark Warner 2000 - 2006MARKETING AND PROMOTIONS MANAGERPromoted from Marketing Coordinator (2003) and Sales Consultant (2000-2001) with responsibility for the preparation of all marketing collateral, exhibitions etc. Carried out all traditional and digital marketing activities attracting advertising and sponsorship both in both print and digital media.• Selected advertising, media buying, PR, promotion and direct mail agencies • Represented Mark Warner on the Snowsports Forum.• Created profitable third party tie ups – David Lloyd, Figleaves, Sweaty Betty, Holmes Place, Whitestuff, Boden, Great Little Trading Company, Danone Actimel.• Project managed opening of New Lakitira Beach Resort Village by Ilie Nastase, Lakitira Football Academy by Ray Clemence, San Agostino Beach Resort by Annabel Croft and Australian Beach Volleyball Team.• Jobswap promotion in Travel Weekly – won CIMtig Best Travel Trade Promotion Award 2004.• Started Mark Warner NDNA Day Nursery Awards 2004, 2005.• Started Save the Children Mark Warner Junior Tennis Challenge 2003, 2004. Final was played at Wimbledon.
Liz Easterbrook Skills
Liz Easterbrook Education Details
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Computer Science And Environmental Management -
Walthamstow Hall
Frequently Asked Questions about Liz Easterbrook
What company does Liz Easterbrook work for?
Liz Easterbrook works for Lept Personal Training
What is Liz Easterbrook's role at the current company?
Liz Easterbrook's current role is Owner at LEPT Personal Training and Ide Hill Nordic Walking.
What is Liz Easterbrook's email address?
Liz Easterbrook's email address is li****@****n.co.uk
What is Liz Easterbrook's direct phone number?
Liz Easterbrook's direct phone number is 4478790*****
What schools did Liz Easterbrook attend?
Liz Easterbrook attended Keele University, Walthamstow Hall.
What skills is Liz Easterbrook known for?
Liz Easterbrook has skills like Digital Marketing, Advertising, Management, Public Relations, Sponsorship, Sales, Social Media, Event Management, Online Advertising, Marketing, Email Marketing, Business Development.
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Elizabeth Anne Easterbrook
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Liz Easterbrook
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Liz Easterbrook
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