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Customer focused CPG sales professional with leadership experience in direct selling and headquarter roles. Demonstrated success driving strategic business development and key account management across multiple classes of trade. Key strengths include engaging collaborative relationships with all levels of internal and external organizations, leading strategic direction in accelerating sales objectives, and ability to use insights and analytics to drive flawless execution of solutions and results. Skills: Customer Relationship Management, Category Management, Sales Strategy and Planning, Cross-Functional Team Leadership, Marketing Strategy, and Joint Business Planning.
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Senior Sales Manager, New Business DevelopmentCabinet Health 2022 - 2024New York City, Ny, Us -
Sales Manager, Cvs & WalgreensHarry'S, Inc. 2020 - 2022New York, Ny, Us -
National Account Manager, ConvenienceFerrero 2016 - 2020Senningerberg, Luxembourg, LuCore responsibilities: Full business management responsibilities for driving Ferrero USA Convenience Store Sales through Retailer and Distributor Networks in the Southeast Region. - Key Responsibilities of New Item Launches, Direct Selling, Category Management, Promotional Planning, Joint Business Planning, Forecasting, Trade Spend Management, and Broker Management- Maintain and drive higher level of account level penetration at key accounts using analytics to deliver key insights and trends. Develop and nurture strong customer relationships with Category Managers and Merchandising Teams- Serve as the primary liaison between Internal Customer Marketing Teams and External Retailer, Distributor, and Broker.- Recipient of 2018 Ferrero National Account Manager of the Year.Customer Experience: Circle K, RaceTrac, Pilot Flying J, GPM Investments, Mapco, HT HackneyCategory Experience: Confections, Snacks, SpreadsBrand Experience: Kinder®, Ferrero Rocher®, Nutella®, Nutella & Go®, Tic Tac® -
Channel Development Manager, Club, Drug, & ConvenienceFerrero 2015 - 2016Senningerberg, Luxembourg, LuCore responsibilities: Shaping short & long-term category strategy to drive profitable growth for Ferrero USA and retailers across Club, Drug, and Convenience Channel- Development of retailer and Ferrero USA Joint Business Plans - Ownership of business analytics and shopper insights- Create business reviews, line reviews, new product launch presentations and seasonal presentations for strategic customers and the leadership team- Analyze post promotional events, promotional effectiveness, distribution opportunities, assortment recommendations and seasonal sell through- Develop new and innovative scorecards to analyze business performance - Develop and maintain relationships with cross functional teams and broker partnersCustomer Experience: Costco, Sams, BJ's, Walgreens, CVS, Rite Aid, Convenience StoresCategory Experience: Confection, Spreads Brand Experience: Ferrero Rocher®, Nutella®, Nutella & Go®, Tic Tac® -
Customer Development Analyst, Cvs Account TeamJohnson & Johnson 2014 - 2015New Brunswick, Nj, UsCultivated a strong skill set in customer selling with focus around understanding the retail environment, developing excellence in business analytics, and fostering leadership capabilities across multiple business units. Responsible for building insight-based selling stories to drive annual quota attainment and growth targets.Core responsibilities: Development and presentation of analysis to multiple customer departments and Internal Sales Teams including merchandising, store-design, inventory planning, and annual business planning. - Category Reviews- Joint Business Planning- Data-driven selling stories- Merchandising analysis & recommendations- Inventory planning- Loyalty card analysis- Assortment analysis - Sales forecastingCategory Experience: Facial Skincare, Hand & Body Lotion, Haircare, Topical HealthcareBeauty Brand Experience: Neutrogena®, Aveeno®, RoC®, Clean & Clear®, Lubriderm®, Rogaine®, Band-Aid®, Neosporin® -
Sales Strategy Analyst, Consumer Health CareJohnson & Johnson 2012 - 2014New Brunswick, Nj, UsCultivated a strong skill set in trade marketing with focus around understanding the 4P's and building annual go to market business plans for field sales teams. Developed excellence in cross functional collaboration with business partners across Marketing, Supply Chain, and Finance. Responsible for building insight-based selling stories to drive annual quota attainment and growth targets.Core responsibilities: Development and presentation of analysis to multiple customer departments and Internal Sales Teams including merchandising, store-design, inventory planning, and annual business planning. - Annual Business Planning Sessions- Provided trade and marketplace analytics for 10+ Consumer Healthcare businesses- Lead analyst supporting Women’s Health $247M business divestiture - Developed strategic promotional and assortment recommendations - Rest of marketplace competitive impact Category Experience: Women's Health, Intimate Health, Hair Care, First Aid Beauty Brand Experience: Stayfree®, Carefree®, o.B.®, K-Y®, Tucks®, Rogaine®, Band-Aid®, Neosporin® -
Sales Support Coordinator, Long-Term Care InsuranceJohn Hancock Life Insurance Company (U.S.A.) 2009 - 2012Boston, Ma, Us- Developed and cultivated relationships with the producer community, focused on mid-size business markets consisting of up to 1,000 employees. - Acted as a liaison to the field RVP, providing internal resources with guidance for sales support and problem resolution.- Created, developed, and nurtured relationships with key firms by establishing effective methods and protocols with emphasis on follow-up and sales support.- Served as a subject matter expert for product positioning, sales support creation and distribution of marketing materials, and competitive intelligence post analysis of data and business trends.- Provided case level analysis and quote support for the producer, John Hancock, as well as other prospects.- Executed efficient hand-off procedures of pre-sale intelligence and histories to the post-sale account managers for seamless transition from prospect to client. Work with account managers during the implementation phase in order to ensure that all facets of the pre-sale decision intelligence are passed along to allow for the best possible client and producer experience.- Responsible for interviewing and on boarding new hires; represented John Hancock as a campus ambassador at Northeastern University by participating in campus recruiting, career fairs, and informational sessions.Product Experience: Long Term Care Insurance, Small to Mid-Size Employers -
Co-Op, Specialty Broker OperationsJohnson & Johnson Jan 2011 - Jul 2011New Brunswick, Nj, Us
Liz Lee Skills
Liz Lee Education Details
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Northeastern UniversityMarketing & Management
Frequently Asked Questions about Liz Lee
What is Liz Lee's role at the current company?
Liz Lee's current role is Senior Sales Manager at Cabinet Health.
What is Liz Lee's email address?
Liz Lee's email address is el****@****net.com
What is Liz Lee's direct phone number?
Liz Lee's direct phone number is +147946*****
What schools did Liz Lee attend?
Liz Lee attended Northeastern University.
What skills is Liz Lee known for?
Liz Lee has skills like Leadership, Data Analysis, Market Research, Crm, Management, Marketing, Microsoft Excel, Marketing Strategy, Competitive Analysis, Cross Functional Team Leadership, Forecasting, Powerpoint.
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