Elizabeth Saitta Email & Phone Number

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Melville, New York, Us

Helping professionals with out sourced marketing and event services.

•Create and organize multi-channel marketing programs for business development including seminars, direct mail, print, television, internet and social media marketing.•Responsible for pursuing and securing new business opportunities within existing and new market segments through the cultivation of relationships with CPA’s and other Center of Influences.•Introduced the client concierge model to the firm that resulted in increased customer satisfaction score for 2013.

• Responsible for the creation and organization of all marketing programs for business development including trade shows, seminars, networking, direct mail and internet/social marketing.• Support the sales organization with sales tools including competitive positioning materials, white papers, presentations, web content/webinars, and other customer and channel communications.• Responsible for maintaining firm’s web site as an effective marketing and communications tool, specifically keeping information current and accurate, and maximizing visits to the site through SEO enhancements.• Oversee the human resource responsibilities of the firm including employee benefits and compensation, performance reviews, employee conflicts and professional development.• Assist the CEO in preparing and monitoring of marketing budgets for company.• Responsible for the project management of key initiatives for the firm. Successfully completed the following key company initiatives: Transforming to a Paperless Office, Implementation and Training of a New CRM System, Completion of Employee Handbook and Company Operation Manual, New Office Opening, Online Secure Site for clients to view statements and other documents, lead administrative support on the publication of the newly release book, The Banker and the Fisherman: Lessons in Life, Happiness and Wealth for the 21st Century.

•Managed all aspects of day to day operations and business development for 2 Long Island branch offices which included staffing, risk management, audit and compliance. This also included training, developing, coaching and motivating staff.•Served as lead for local market development initiatives in the Metro NYC area. Assisted with corporate initiatives in growing business though in branch customer contact, seminars, networking and local marketing.

Zurich, Ch

•Identified opportunities in various marketplaces and created marketing plans to increase business relationships.•Developed and implemented a successful recruiting campaign for branch managers that helped meet the firm’s recruitment initiative for the year 2000.•Liaise with other product areas, legal, compliance, outside vendors to review, update and communicate changes to marketing materials.

Bba, Business Administration

Mba, Business Administration