Green Jay Strategies is a full-service boutique strategic communications firm. We are strategists, storytellers, and community builders. We partner with organizations, companies, and public figures who have a message to deliver and a mission to fulfill.We are working toward:-A healthy environment and abundant biodiversity-Thriving communities and a high quality of life for all people-Brands and celebrities using their influence for good-Nonprofits that are bold and effective-Innovative solutions for big challengesSelect past and current clients include: Consumer Reports, GLAAD, BirdLife International, Olmsted Network, LightHawk, Palos Verdes Peninsula Land Conservancy.

Responsible for reaching and engaging target audiences, deepening relationships with membership, and bringing the full force of Audubon's network to bear around our conservation priorities. Led engagement and digital advocacy efforts that mobilize the Audubon network, inspire people through the wonder of birds, and connect members to ways they can take action to create a brighter future for birds and people. Elizabeth served as a lead strategic voice for defining Audubon’s brand, content, and constituent experience across the contemporary digital media ecosystem and has successfully positioned Audubon as a thought leader in these areas. She developed, planed, and executed programs and partnerships that helped Audubon reach new audiences by bringing an audience-centric approach to digital platforms and tactics—including social, email, SMS, and content marketing—and program development.

Direct paid social strategy by determining the best channels, messaging, and targeting to ensure the greatest ROI. Working closely with the Social Media Manager, oversee the larger social strategy by regularly evaluating which platforms are the most efficient for reaching and engaging target audiences. Provide strategic social and digital marketing guidance for the Audubon as whole, regularly liaising with network staff across the country as well as the executive team.

Responsible for defining Audubon’s brand, content, and constituent experience across the contemporary social media ecosystem. Sets the vision, strategy, metrics, and outcomes that support Audubon’s overall messaging, marketing, and engagement strategies. Coordinate with and set direction for other Audubon staff and chapter leaders who maintain social media properties; lead relationships with partners; providing trainings, best practices, and resources for the Audubon network; and report on outcomes and proactively adjust strategies and tactics in order to achieve success.

Manages daily organic social media efforts across a variety of platforms while crafting and implementing social strategies for conservation and engagement campaigns. Provides ongoing support for Audubon’s nationwide network of chapters, centers, and state offices. Key member of Toyota TogetherGreen team, a $20+ million dollar initiative focusing on funding and supporting grassroots, community conservation efforts across the county. Served as the project lead on the award-winning Exit the Highway campaign.

Responsible for the implementation of national, regional, specialized, and niche press campaigns. Select clients include: MTV, Nickelodeon, Paramount, Sony, Henson.

- Maintained daily theater operations; supervised all staff including box office, house management, and facility.- Organized and executed special events.- Implemented several ongoing audience development campaigns, including Pay-What-You-Can and Men’s Nights.- Teaching Artist responsibilities included: teaching aspects of theater, including history, acting, playwriting, and directing to high school students. Helped students write, direct, and act in their own productions. Coordinate final performance at Off-Broadway theater.