Hey there! I'm Beth, and let's be honest, product leadership can be challenging. In the beginning, I was overwhelmed with all the demands of my time from different departments and the pressure to make decisions with so many unknowns. That's where customer discovery became my super power. By diving deep into discovery, I wasn't just guessing – I was gaining real confidence in understanding where users had the biggest unmet needs. Ideation sessions became not just building cool features but identifying and testing solutions that delivered measurable results.I've now branched out on my own as a passionate Product Leader and Innovation Strategist, using customer discovery to empower companies and founders to build impactful products in the social impact space. Here are some battles I've helped product teams win:- Low user adoption? ‍ I led research initiatives that identified user needs and pain points, leading to features that tripled usage and a strategy that contributed to the sale of the startup.- Is your roadmap missing a guiding star? Without a clear strategy and user discovery, roadmaps can easily become feature graveyards – filled with features that need upkeep but never truly shine. I help companies break free from this feature factory by focusing on user needs and building products with a real impact.- Feeling overwhelmed by priorities? ‍ I use design thinking exercises to facilitate collaboration and create clear roadmaps, ensuring everyone's on the same page.Do any of these challenges sound familiar?- Struggling to gain traction with your product?- Feeling lost in a sea of features and priorities?- Not sure where to find the time for deep user research?If so, let's chat! I'm always happy to connect and see how I can help your product find its stride.