Marketing Manager
CurrentResponsible for Lead Generation, Management, and nurturing of contacts across all segments and services using direct and indirect marketing tactics.Plan all Content Marketing efforts including Brand UVP, white papers, blog, success stories, presentations, newsletter, brochures, and videos.Maintain Website SEO and SEM by continually refreshing content, images, photos, videos, and landing pages. I also foster B2B relationships to allow for bi-directional website links with partners.• Google Ads and Google Analytics• Touchpoint management and online surveys• Maintain and analyze competitor database• Maintain company marketing calendar and association calendars• Report on program and campaign KPIs, sales reports, sales analysis• Maintain marketing budget