Eliza (Porter) Geredien Email & Phone Number

Boston, Ma, Us

Maine, United States

Portland, Maine, United States

•Connecting with 100+ families to capture special moments and tell their stories through photographs.•Collaborating with a realtor to assist in social media and email marketing, which led to a 2x increase in Instagram followers in three months and a 68.4% average open rate with emails.

•Leading and managing 40+ B2B marketing programs in a fast-paced and ever-changing environment•Creating project management plans and communicating with C-level customers and internal stakeholders.•Executing integrated marketing programs to generate qualified leads to support customer's brand and growth.

Cumberland, Maine

•Managed email marketing campaigns autonomously from conception to launch, building a base of 3,600 subscribers (50% of the community) with a 60% open rate and 21% click rate.•Developed the town's brand identity to promote cohesive messaging, visuals, and style across media channels. •Ideated, planned, and executed value-added content to increase awareness and engagement of community services.•Developed a strategic communication plan to develop messaging and strategies that enhanced… Show more •Managed email marketing campaigns autonomously from conception to launch, building a base of 3,600 subscribers (50% of the community) with a 60% open rate and 21% click rate.•Developed the town's brand identity to promote cohesive messaging, visuals, and style across media channels. •Ideated, planned, and executed value-added content to increase awareness and engagement of community services.•Developed a strategic communication plan to develop messaging and strategies that enhanced community experiences.•Analyzed data reports to optimize future campaigns to drive open rates, click rates, and enrollment.•Collaborated with cross-functional partners to align on messaging that would best support and connect with our growing and diverse community.•Received accolades and recognition for outstanding performance and impact on enhancing the experiences of our community members.•Established a strong social media presence for a town of 7,200 people - Facebook (3,605 followers), Twitter (565 followers), and Instagram (1,620) by utilizing insights to increase reach and following.•Monitored mentions on all social platforms and interacted with community members to create positive user experiences.•Oversaw website redesign project through development and launch.•Designed monthly print newsletters highlighting local businesses and how they positively impacted the community.•Crafted communications for a variety of mediums, including digital, print, and verbal.•Recognized by the Maine Municipal Association in 2018 and 2019 for the best Annual Report in the State of Maine. Show less

Cumberland Center, Maine, United States

Assisted with holding municipal, state, and federal elections, issuing vital records including birth, marriage, and death certificates, and processing property tax payments. Stepped back from this role in January 2021 to dedicate all of my time to communications.

Cumberland, Maine

•Spearheaded communication of a $14 million-dollar natural gas line project and coordinated community meetings and energy fairs.•Developed monthly newsletters to promote local businesses •Created and launched a website and series of surveys for the Aging in Place Committee.

Portland, Maine, United States

Assisted with the creation, quality assurance, and shipment of tote bags made from recycled sails.

Bachelor'S Degree, Communication, Summa Cum Laude

Activities and Societies: Lambda Pi Eta (Communications Honor Society), Chi Omega Sorority

Education record