Achievements:✔ Spearheaded the successful expansion of HVAC product distribution into diverse markets, increasing revenue by 75-100% across key markets.✔ Led strategic initiatives resulting in substantial profitability gains, exceeding industry benchmarks.✔ Established a reputation for excellence in project management, delivering complex HVAC projects on time and within budget.Key Responsibilities:✔ Proven track record of promoting and distributing HVAC products produced in Europe across the Middle East, including Gulf countries, North Africa, Levant, Central and South Africa, and India.✔ Adept at managing projects in diverse cultural environments and fostering strong relationships between European manufacturers and Middle Eastern customers. Proficient in strategic planning, financial advisory, and cross-cultural communication.✔ Successfully managed subsidiary operations for ARBONIA Swiss Group, overseeing the promotion and distribution of HVAC, bathrooms and still profiles products in the Middle East region.✔ Developed a robust network spanning over 25 countries, including Gulf nations, North Africa, Levant, Central and South Africa, and India.✔ Established partnerships with distributors, agents, and government/non-governmental entities, specializing in HVAC, bathroom & Kitchen, steel profiles and windows project management.✔ Demonstrated expertise in project diversification, highlighting adaptability and an open approach to new fields.✔ Leveraged strategic acumen to develop short, medium, and long-term strategies, driving sustained growth.✔ Acted as an internal financial advisor, contributing to profitability and financial decisionmaking.✔ Facilitated business relations between European manufacturers and Middle Easternstakeholders, fostering strong, lasting partnerships.✔ Utilized cross-cultural strengths, including fluency in multiple languages and a deep understanding of customs and traditions, to bridge gaps and create strong business ties.

Key Responsibilities:✔ In charge of all strategic and operational decisions for furthering the envisaged business goals across identified market segments and demographics, ensuring top and bottom line profitability goals were achieved with potential for future growth.✔ Retaining key focus on business development, planning, implementing and coordinating sales activities to achieve sales and gross profit margins, evolving sales strategy, ascertaining budgetary requirements and contributing to critical assignment decisions as necessary.✔ Managing key customer relationships and negotiating customer agreements according to annual operating plans while successfully delivering against the customer's expectations.✔ Analyzing market metrics, competitor activity, current sales trends and projecting future sales in addition to ascertaining trends and adjusting sales goals and quotas accordingly.✔ Completing national sales operational requirements by scheduling and assigning tasks to employees, tracking performance and following up on work results.✔ Developing budgets, ascertaining customer preferences and needs, conducting benchmarking of the sales process against competitors and studied methods to become more efficient.✔ Setting sales targets for sales teams and sales representatives and serving as a source of guidance for accomplishing related results as needed.

Key Responsibilities: ✔ Oversaw all strategic and operational functions across different business units operating at the Middle East office.✔ Acted as the Human Resource Manager for the local structure and provided inputs on key hiring decisions in addition to evaluating and appointing the different General Managers and Sales Managers for all business units.✔ Rendered expertise on product, business and technical areas in support of all sales activities across different business units and product verticals.✔ In charge of the day to day management of sales team including assessment, training and disciplinary issues.✔ Working with Product Management and Marketing to help define and refine sales goals, and ensuring sales packages are developed and status communicated to the sales team.✔ Responsible for staying abreast of product roadmap as well as understanding the scenarios, features and functions within each of the products and how these are applied to address business and technical problems.✔ Attending conferences and working with Subject Matter Experts and research teams to stay updated on changes in business issues/requirements/regulations/technology and interpret the strategic direction of the market.✔ Spearheading cross-country meetings and tailoring communications to address business needs of potential clients as part of the sales process.✔ Providing feedback from the market to Product Management and Development regarding products including coordinating gaps between product functionality and market/customer demands.✔ Identifying prospective business partners who will benefit from the proposition, securing business commitments, nurturing key accounts and ensuring that they contribute to organizational profitability.✔ Measuring and tracking service and productivity levels, updating both the team and senior management on KPIs.

Key Responsibilities:✔ Prioritized sales activities and customer prospect contact towards achieving agreed business aims, including costs and sales productivity, marshaled personal business portfolio, territory and business according to an agreed market development strategy.✔ Utilized customer and prospect contact tools in addition to executing local marketing activities to agreed budgets and timescales, integrated personal sales efforts with other organized marketing activities like product launches, promotions, advertising and exhibitions.✔ Responded to sales inquiries, monitored market trends and facilitated the development of profitable business and sustainable relationships, attended external customer meetings and performed comprehensive marketing activities to aid business development.✔ Maximized sales opportunities across existing client portfolio, developed strategic partnerships and formulated strategic account plans.✔ Implemented, monitored and reported on performance achieved against targets envisaged in the sales plan and devised strategies to maximize performance.