Develop influencer and celebrity lists by conducting extensive research to identify suitable candidates for brand partnershipsCraft compelling editorial and influencer targeted pitches that effectively communicated brand messaging to relevant audiences Monitor influencer and celebrity posts to identify potential partnership opportunities and ensure brand alignment Conduct press sweeps and social media scans to identify any celebrity/influencer partnerships to send to the editorial team

Analyzed current trends and conduct market research on social media platforms Utilized Semrush to optimize website traffic and improve search engine rankings Increased brand awareness and revenue by creating and publishing original content on various social media platforms Employed data analytics to track engagement rates and identify optimal times to post for maximum impact

Assisted in the design and distribution of marketing materials, including, flyers, merchandise, and banners, to promote summer camps and other eventsManaged email marketing campaigns using MailChimp, using segmentation and personalization tactics to enhance engagement and increase retention rates Created engaging content for social media platforms including Facebook and Instagram to raise awareness about USYVL