Ellen Minderman has led various commercialization teams at Medtronic including traditional Product Marketing, Medical Education (HCPs), Sales Training, Conventions, Marketing Communications, and Digital Marketing. +20 years of global upstream and downstream implantable device/capital equipment experience. +13 years managing a team in the US and abroad. +Re-launched a $430M portfolio resulting in simplified key messaging for global (HCPs). +Directed the overall performance of a $130M spine portfolio. +Developed new training programs for the sales force, surgeons, OR staff, etc. for Mazor Robot and scaled globally. +Led annual marketing budget planning to support 150+ global markets, which included needs analysis, resource management, strategic alignment, and performance management. +Defined a new class of non-fusion implants to account for unmet needs. +Led assessments across 8+ geographical areas, addressing physician bases with limited funding and accounting for specific cultural and geographic complexities +Collaborated with product development and regulatory teams on the U.S. Food and Drug Administration (FDA) Investigational Device Exception (IDE) study.