Ellen Copaken

Ellen Copaken Email and Phone Number

Head of Marketing at AMC Entertainment @ AMC Theatres
Ellen Copaken's Location
Kansas City Metropolitan Area, United States, United States
Ellen Copaken's Contact Details

Ellen Copaken personal email

n/a

Ellen Copaken phone numbers

About Ellen Copaken

Dynamic Innovation Executive and Brand Strategist with over 20 years' experience shaping and directing high-impact marketing, innovation and growth strategies that position brands for consumer adoption and profitable growth. Recognized for business turnarounds, launching transformational product innovation, and creating new brands. Proven ability to command full spectrum of product development process from insights through launch. Leverages strategic and collaborative leadership style to inspire innovation, problem solve creatively, and enhance communication.

Ellen Copaken's Current Company Details
AMC Theatres

Amc Theatres

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Head of Marketing at AMC Entertainment
Ellen Copaken Work Experience Details
  • Amc Theatres
    Senior Vice President Marketing
    Amc Theatres Aug 2023 - Present
  • Amc Theatres
    Vice President, Growth Strategy
    Amc Theatres Feb 2022 - Aug 2023
  • Sterling-Rice Group
    Managing Director, Partner
    Sterling-Rice Group Jul 2017 - Feb 2022
    Boulder, Co, Us
    • New business, relationship and account management, and strategic oversight of consulting clients across Food & Beverage, Retail, Household Goods, Foodservice and Hospitality industry verticals.• Consulting engagements spanning insights and strategy, future trends, innovation, experience design, new product development, and brand strategy.• Led key internal business initiatives including futureproofing and profitability taskforce.
  • Hostess Brands
    Vice President & General Manager, Growth Channels
    Hostess Brands Nov 2014 - Jun 2017
    Lenexa, Kansas, Us
    General management, sales and marketing responsibilities for new categories and channels, including Club, Food Service, Natural Channel, International, e-Commerce; In-Store Bakery, Ice Cream, Frozen SnacksLed growth strategy and innovation, including significant new "white space" product launches: Deep Fried Twinkies in retail and food service Hostess Ice Cream via Nestle licensing partnership Hostess Bake Shop premium In-Store Bakery line "Better-for-you" Whole Grain Mini MuffinsPreviously, VP Marketing, and Innovation & Strategy Consultant, where I helped setup the company for sale by Private Equity owners Apollo Global and Dean Metropoulos through post-bankruptcy turnaround. Hired and trained new marketing team. Created 5-year innovation pipeline.
  • Frito-Lay
    Senior Marketing Director, Global Brand Innovation
    Frito-Lay Jun 2011 - Jul 2012
    Purchase, New York, Us
    Developed 3-year innovation pipeline and growth strategy for Frito-Lay's $6 billion global brand portfolio (Lay's, Doritos, Cheetos, Ruffles) and new "white space" initiatives in macro-snacking.
  • Frito-Lay
    Marketing Director
    Frito-Lay Jan 2010 - Jun 2011
    Purchase, New York, Us
    Handpicked to turnaround, reposition and reinvigorate $1+ billion Tostitos brand and regain market share losses.
  • Frito-Lay
    Senior Marketing Manager
    Frito-Lay Aug 2008 - Jan 2010
    Purchase, New York, Us
    Led shopper marketing for PepsiCo's high growth retail channels, including Target and Costco.
  • Frito Lay
    Marketing Manager, Premium Innovation
    Frito Lay Aug 2005 - Jul 2008
    Plano, Texas, Us
    Launched 2 new premium snack brands in health and wellness, Flat Earth and TrueNorth. Flat Earth was #1 new brand launched in 2007 in Food & Beverage.
  • Futurebrand
    Senior Consultant
    Futurebrand 2000 - 2003
    London, England, Gb
    Founding staff member of Brand Analytics practice; led client engagements in brand strategy, brand valuation and consumer insights/market research.
  • Mitchell Madison Group
    Business Analyst
    Mitchell Madison Group 1998 - 1999
    Jackson, Wyoming, Us
    Supported consulting projects for Fortune 500 companies in financial services, entertainment and consumer services industries.

Ellen Copaken Skills

Marketing Strategy Brand Management Product Innovation Brand Architecture Shopper Marketing Consumer Products Competitive Analysis Cross Functional Team Leadership Brand Equity Integrated Marketing Market Research Consumer Insight Brand Development Brand Valuation General Management Customer Insight Product Development Fmcg Management Marketing Strategy

Ellen Copaken Education Details

  • The Wharton School
    The Wharton School
    Marketing
  • University Of Pennsylvania
    University Of Pennsylvania
    Communications And Linguistics

Frequently Asked Questions about Ellen Copaken

What company does Ellen Copaken work for?

Ellen Copaken works for Amc Theatres

What is Ellen Copaken's role at the current company?

Ellen Copaken's current role is Head of Marketing at AMC Entertainment.

What is Ellen Copaken's email address?

Ellen Copaken's email address is ec****@****srg.com

What is Ellen Copaken's direct phone number?

Ellen Copaken's direct phone number is +121568*****

What schools did Ellen Copaken attend?

Ellen Copaken attended The Wharton School, University Of Pennsylvania.

What skills is Ellen Copaken known for?

Ellen Copaken has skills like Marketing Strategy, Brand Management, Product Innovation, Brand Architecture, Shopper Marketing, Consumer Products, Competitive Analysis, Cross Functional Team Leadership, Brand Equity, Integrated Marketing, Market Research, Consumer Insight.

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