Ellen Campbell Haag Email & Phone Number

New York, New York, United States

Engaging and representing healthcare clients seeking to transact or partner with a consolidator or investor. We have partnered with a myriad of clients in both Dental and Vision Care.

Frisco, Tx

Chief Executive Officer Broadmoor Stars, LLC, Frisco, TX Established Broadmoor Stars, LLC to develop contractual relationships in M & A, Strategic Business Planning and Commercial Strategy Development.Transformed a professional social media group into a small media company through an evolutionary branding strategy, strategic social expansion and end to end commercial strategy.National Sourcing Contractor for Private Equity Consolidator April 2020 - May 2021 Broadmoor Stars, LLC, Frisco, TXCollaborated with the M & A team for a large private equity consolidator to source viable partners to acquire for their vision care roll-up strategy.

Dallas/Fort Worth Area

Vice President Consolidated ECPs February 2017 - May 2019 Essilor Luxottica, Dallas, TXDesigned a comprehensive strategy and built an exclusive team for a brand new business unit dedicated to partnering with private equity entities in the Vision Care space.Developed brand new business models in supply chain, IT and strategic commercial partnerships.

Dallas, Tx

Vice President Brand Sales and Dispensing Services November 2013 - February 2017 Essilor of America, Dallas, TXCreated an entirely new sales strategy, leadership structure and recruiting model.Developed a world class sales training program to support the unique sales strategy and to better support our customers.Selected, customized and implemented a new CRM platform and multi business partner IT strategy for a national sales team of 120 employees.Created a unique strategy for my team to partner with the Essilor Vision Foundation, resulting in over 2,000 free eye exams and over 1,000 pairs of free glasses for students and seniors in need of vision correction.Designed unprecedented sales and marketing strategies with external publishers and multiple marketing entities. Delivered sales increases with this national sales team for all four of our brands for the first time in 5 years.

Dallas, Tx

Partnered with Essilor R & D, Global Engineering and the Digital Implementation teams to transform the digital manufacturing technology into a viable commercial strategy.Developed and implemented a national commercial strategy for digital deployment in coordination with Essilor France.Researched, designed and implemented national dispensing protocols for vision care resulting in record revenues for eyecare professionals.Designed numerous strategies, built best in class specialty teams and advanced programs for marketing, sales and strategic accounts.Evolved strategies for global partners in Australia, Canada, Brazil, UK and many other European countries.

Dallas, Tx

Reconstructed a sales district, which was ranked 13 out of 14 districts in performance when I took over as District Sales ManagerAfter six months the district was ranked number 1 out of 14 districts, delivering record results for the organization.

Roanoke, Virginia, United States

Selected as the only sales individual to take a brand new JNJ lens technology to market. First in the world to generate revenue for this new product.Lead the number one team and territory in performance for the life of the company.Appointed by executive leadership to be a key member of the transition team responsible for integrating the business into Essilor upon acquisition of the lens technology.