Support the CEO with managing strategic projects and initiatives. Keep priority projects moving forward, track progress and ensure key milestones are met. Strategize and execute quarterly digital publication including content calendar, branding, audience segments, editing and overseeing design. Research as it pertains to new initiatives including, but not limited to market due diligence, financial analysis and delivery insights. Create and implement new. offerings for the organization. Develop business plans for priority projects.

Vacayou is a centralized wellness travel search engine and booking experience specializing in wellness retreats, spa getaways, active and fitness vacation experiences. Vacayou provides a bridge between the wellness & active traveler and the travel experiences they are seeking.

Establish and execute business plan for bi-monthly print publication with a 20,000 copy distribution and digital platform targeted to foodies in the Tampa Bay area. We work hard to develop and foster relationships with restaurants, advertisers, partners and associated PR representatives to promote the local restaurant scene and ensure delivery of expected presentation including print and online strategy. http://localsdish.com/

Produce and manage The St. Pete Wine & Food Festival (September 24-27) including a Pairings Dinner, Beer Night St. Pete, and two-day Grand Tasting. Assist the CEO and President in overseeing all aspects of the events including operations, marketing and advertising, branding, online and digital media, customer communications, and sponsor and partner relations. http://www.stpetewineandfoodfest.com/

Marketing Director for Dawna Stone, winner of “The Apprentice: Martha Stewart”, Certified Health Coach, author of “The Healthy You Diet”, and food blogger. Assist in developing print, digital and social media content, manage website and fan relationships. Promote published books through traditional and non-traditional PR and marketing strategies. Implement the online 14-day Healthy You Challenge quarterly including thousands of participants from around the world.

Direct/oversee all aspects of nation’s largest women’s half marathon series including operations, marketing and advertising, branding, online and digital media, customer communications, sponsorship and partner relations, and customer service. Developed systems and processes that allowed for individual event growth and rapid roll out of new events within in the series.

Developed branding strategy as well as marketing and advertising campaigns for women's-specific national half marathon series. Targeted, pitched and secured potential new sponsors, advertisers and vendors across multiple sponsorship categories. Managed long term sponsor and advertiser relationships.