Ellen Campbell-Kaminski

Ellen Campbell-Kaminski Email and Phone Number

B2B C-Suite Executive | Business Transformation | Team and Talent Developer | Sales and Marketing | Instructor and Speaker @ Exhibit Concepts, Inc.
Ellen Campbell-Kaminski's Location
Dayton Metropolitan Area, United States, United States
Ellen Campbell-Kaminski's Contact Details
About Ellen Campbell-Kaminski

Accomplished B2B Sales and Marketing Executive with demonstrated ability to grow revenue and deliver bottom-line results through innovative go-to-market strategies, customer insights, analytics, data-driven marketing, and continuous improvement initiatives. Skilled business leader with a passion for developing talent and building high-performing teams. Industry expertise includes information services, SaaS, technology, professional services, and media in high-growth, SMB and Fortune 500 companies. Expertise includes global marketing, digital strategy, demand generation, business development, nurturing campaigns, multi-channel marketing, marketing organization transformation, driving marketing effectiveness improvements by focusing on insights and continuous process improvements, leveraging analytics to improve marketing effectiveness, relationship and partner marketing, content marketing, demand generation programs and improving conversions by better aligning sales and marketing objectives.Capabilities: P&L Management, Marketing Strategy, Global Marketing, Strategic Planning, Demand Creation, Lead Generation, Segmentation and Targeting, Digital and Social Media Strategy, Product Marketing, Go-to-Market Strategy, Database Marketing, Sales Enablement, Sales Training, LEAN, Six Sigma, Marketing Automation and CRM, Marketing Analytics, Marketing Operations, Business Transformation, Change Management and Customer Engagement.

Ellen Campbell-Kaminski's Current Company Details
Exhibit Concepts, Inc.

Exhibit Concepts, Inc.

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B2B C-Suite Executive | Business Transformation | Team and Talent Developer | Sales and Marketing | Instructor and Speaker
Ellen Campbell-Kaminski Work Experience Details
  • Exhibit Concepts, Inc.
    President And Chief Operating Officer
    Exhibit Concepts, Inc. Sep 2021 - Present
    Vandalia, Oh, Us
    Lead the Sales, Strategy, Account Management, Marketing, Creative and NEXT Lab (digital engagement and technology) teams at Exhibit Concepts. Responsible for the company's direction, achieving our growth goals, corporate strategy, and the development of new and emerging products and services.
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  • Exhibit Concepts, Inc.
    Vice President Sales And Marketing
    Exhibit Concepts, Inc. Jun 2018 - Nov 2021
    Vandalia, Oh, Us
    Head of Sales and Marketing at Exhibit Concepts, Inc. (ECI) responsible for account management, sales, client relations, go-to-market strategy, and marketing strategy for experiential marketing events, trade shows, branded environments, museum exhibits, commercial interiors, retail spaces, and VIP environments.Exhibit Concepts, Inc. (ECI) is an award-winning event marketing agency that designs and produces branded environments. ECI has delivered big ideas and even bigger results since 1978. Our company is full of creative and passionate people dedicated to providing unique solutions and excellent customer experiences for trade show exhibits, corporate events, interior environments, museums, mobile vehicle tours, experiential engagement, and technology solutions.
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  • Exhibit Concepts, Inc.
    Vice President, Marketing
    Exhibit Concepts, Inc. Aug 2016 - May 2018
    Vandalia, Oh, Us
    Head of Marketing at Exhibit Concepts, Inc. (ECI) responsible for strategic branding, go-to-market strategy, customer insight, business and marketing development, demand generation, digital marketing, social media marketing and content marketing for events, tradeshows, branded environments, museum exhibits, commercial interiors, retail spaces and luxury environments.
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  • University Of Dayton
    Instructor - Brand Management
    University Of Dayton Jan 2021 - Present
    Dayton, Oh, Us
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  • Datalliance
    Vice President Of Marketing And Business Development
    Datalliance 2014 - 2016
    Responsible for marketing strategy, business and market development, market research and customer insight, market planning, brand management, and marketing analytics. Provides leadership for the design, development, and implementation of products and service lines. Oversees and provides direction for market and competitor analysis. Creates and implements a system-wide marketing reporting function that tracks, measures and analyzes marketing performance. Develops digital marketing strategy and provides direction for digital, mobile and social media marketing.Datalliance is the leading independent Vendor Managed Inventory (VMI) service provider. Delivered as a cloud-based platform backed by extensive customer service, Datalliance VMI makes it easy for suppliers and their customers to establish sales and inventory management relationships that fully align business objectives, improve collaboration, and streamline supply chain operations. Datalliance manages billions of dollars in orders, millions of SKUs, and thousands of locations worldwide for leading companies in consumer, industrial and healthcare markets. For more information about Datalliance, visit www.datalliance.com.
  • Campbell Strategy Group
    Consultant
    Campbell Strategy Group 2014 - 2014
    Assisting clients to drive revenue and profit growth through go-to-market innovation, focused sales and marketing strategy development, data-driven decision making and efficient operations. Specialties include:- Strategic and operational planning- Market opportunity assessment- Segmentation, targeting and differentiated go-to-market strategies- Customer acquisition and retention strategies- Digital and social media strategy- Product management and new product launch- CRM and marketing automation- Sales and marketing effectiveness- Sales and marketing alignmentProjects:- Facilitated sales training workshop around business alignment, decision making and financial management to events management company- Developed multi-channel marketing campaign for regional non-profit organization - Developed expansion business plan for residential contractor
  • Lexisnexis
    Vice President Marketing Strategy And Operations
    Lexisnexis 2011 - 2014
    New York City, Ny, Us
    Marketing strategy, marketing analytics, database marketing, buyer segmentation analysis, marketing automation and marketing operations. Responsible for developing and implementing marketing strategy, developing omni-channel marketing plans leveraging digital, social and traditional media to drive new business and improve retention. Executive sponsor of marketing automation and CRM initiatives to improve marketing effectiveness and efficiency. Led innovative "test and roll" program and introduced predictive analytics to marketing.
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  • Lexisnexis
    Vice President, Marketing Operations And Market Analytics
    Lexisnexis 2009 - 2011
    New York City, Ny, Us
    Led shared marketing services organization responsible for database marketing, marketing automation, marketing effectiveness and analytics, creative services, event management, marketing communications, relationship marketing and market analytics. Doubled customer and prospect marketing database.
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  • Lexisnexis
    Vice President, Go-To-Market/Product Marketing -- Us Markets
    Lexisnexis 2007 - 2009
    New York City, Ny, Us
    Responsible for Go-to-Market organization which included marketing management, product adnd segment marketing, in-house-creative agency, marketing operations and sales enablement. Led brand management, new product marketing positioning and launch plans. Overall responsibility for business unit Net Promoter Score (NPS) program and customer experience.
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  • Lexisnexis
    Vice President And Managing Director, Large Law Markets
    Lexisnexis 2004 - 2007
    New York City, Ny, Us
    Responsible for portfolio revenue and segment strategy for the National and Large Law firm segments including segmentation strategy, territory planning, sales coverage, pricing and discounting and customer promotions.
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  • Lexisnexis
    Vice President, Marketing Small Law Segment
    Lexisnexis 2002 - 2003
    New York City, Ny, Us
    Led segment marketing team responsible for new business and retention programs for online, print and software products in the Small Law segment. Additional responsibilities included management of in-house creative agency and brand management.
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  • University Of Dayton
    Instructor -- Principles Of Marketing
    University Of Dayton 2000 - 2002
    Dayton, Oh, Us
    Taught required business school course at the University of Dayton for 2 years.
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  • Reynolds & Reynolds
    Director Of Marketing Information Services/Marketing Director/Product Line Director
    Reynolds & Reynolds 1997 - 2002
    Dayton, Oh, Us
    Responsible for hiring product management and product development team to build and market innovative new enterprise information management solution for automotive dealer market. Additional responsibilities included head of voice of the customer program, customer satisfaction, market research, competitive intelligence and database marketing.
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  • Cch Incorporated
    Director, Sales And Marketing
    Cch Incorporated 1992 - 1997
    Kennesaw, Ga - Georgia, Us
    Led the Sales and Marketing functions for high-growth product line. Restructured the sales organization including compensation plans and territory alignment to achieve growth goals. Introduced innovative marketing testing programs. Drove retention through marketing programs and telemarketing efforts.
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Ellen Campbell-Kaminski Skills

Analytics Lead Generation Segmentation Strategy B2b Marketing Crm Product Marketing Competitive Analysis Business Development Marketing Multi Channel Marketing Marketing Strategy Demand Generation Management Product Management Database Marketing Integrated Marketing Marketing Communications Leadership Go To Market Strategy Strategic Partnerships Marketing Management Salesforce.com Sales Process Digital Marketing Saas Market Research Sales Management Customer Acquisition Direct Marketing Social Media Marketing E Commerce Marketing Automation Program Management Solution Selling Business Alignment Marketing Operations Relationship Marketing Email Marketing Customer Experience B2b Online Marketing P&l Management Market Planning Marketing Analytics Digital Strategy Brand Management Customer Retention Sem Sales Operations

Ellen Campbell-Kaminski Education Details

  • Georgetown University Mcdonough School Of Business
    Georgetown University Mcdonough School Of Business
    Marketing
  • University Of Pennsylvania
    University Of Pennsylvania
    Communications
  • Babson College
    Babson College
    Reed Business Leadership Programme I And Ii

Frequently Asked Questions about Ellen Campbell-Kaminski

What company does Ellen Campbell-Kaminski work for?

Ellen Campbell-Kaminski works for Exhibit Concepts, Inc.

What is Ellen Campbell-Kaminski's role at the current company?

Ellen Campbell-Kaminski's current role is B2B C-Suite Executive | Business Transformation | Team and Talent Developer | Sales and Marketing | Instructor and Speaker.

What is Ellen Campbell-Kaminski's email address?

Ellen Campbell-Kaminski's email address is el****@****xis.com

What is Ellen Campbell-Kaminski's direct phone number?

Ellen Campbell-Kaminski's direct phone number is +193765*****

What schools did Ellen Campbell-Kaminski attend?

Ellen Campbell-Kaminski attended Georgetown University Mcdonough School Of Business, University Of Pennsylvania, Babson College.

What are some of Ellen Campbell-Kaminski's interests?

Ellen Campbell-Kaminski has interest in Writing, Blogging, Cooking, Data Driven Marketing, Education, Portfolio Management Personal, Poverty Alleviation, Aligning Sales And Marketing, Com, New Product.

What skills is Ellen Campbell-Kaminski known for?

Ellen Campbell-Kaminski has skills like Analytics, Lead Generation, Segmentation, Strategy, B2b Marketing, Crm, Product Marketing, Competitive Analysis, Business Development, Marketing, Multi Channel Marketing, Marketing Strategy.

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