Ellen Rogoz Email & Phone Number

Boston, Massachusetts

I deliver strategic and coordinated marketing campaigns for the BSO by overseeing the the development of paid media and direct mail marketing plans, as well as their execution, measurement, and optimization. In partnership with internal stakeholders and oversight of external marketing resources including paid media agencies and key measurement partners, I develop and implement media plans and creative communications that help to achieve the organization's mission, the brand's strategy and strong business results.

Greater New York City Area

Collaborating closely with internal teams and marketing and media partners, I developed and executed VisitBritain's North American organic and paid content marketing strategy. In an effort to align with organizational objectives to increase tourism to specific destinations throughout the UK, I organized and amplified authentic and meaningful stories that grew our audience and encouraged fans and first-time visitors to travel across the pond.

Greater New York City Area

In addition to managing the creation and distribution of all marketing assets, I became the point person for all things Marketing for Martha Stewart Crafts and Pets. I led a team that developed and executed targeted video content and placements, and initiated strategic internal partnerships resulting in native content integrations and custom email series which drive product sales, magazine subscriptions, and website traffic.

Greater New York City Area

Collaborated with Creative Services, Product Design, Editorial, and Digital Strategy teams to manage the creation and distribution of marketing campaign assets: print and digital media, video, custom web content, email, social media, packaging, signage, and event collateral for Martha Stewart Crafts® and Martha Stewart Essentials.

Greater Chicago Area

I supported sales managers at MSLO in various ways every day. My responsibilities included daily management of expenses and office organization, completing detailed requests for proposals for media clients, and organizing client entertaining events and agency meetings. I ran, distributed, and issued historical and monthly status reports. I also managed contacts, tracked new business opportunities, and coordinated account set-up in Salesforce, our sales and marketing information management system.

Bachelor Of Arts (Ba), Art History And Psychology

Activities and Societies: Safe Space, Bear Buddies Leader, Student Museum Advisory Committee, Ultimate Frisbee

Education record