Ellen Smith Email & Phone Number

Traverse City, MI, US

• Consulting firm led by experienced healthcare executive and entrepreneur with expertise in health system leadership and medical group operations. Work with organizational leaders to bridge strategy development to.
• Interim engagements to assist with filling open health system or medical group leadership roles
• Service line strategic planning and clinical program development
• Physician affiliation, co-management and employment models
• Implementation of centralized infrastructure and technology platforms to improve consumer & patient access

Traverse City, MI, US

Joined Munson Healthcare as COO, Physician Network, in February 2020, and expanded the role taking on President, Ambulatory Services, responsibilities in September 2022. Provided oversight of the physician practice network operations across Munson Healthcare's entities and service area. Led the development and implementation of organizational structures.

Akron, Ohio, US

• Responsible for driving the assessment, development, and execution of access strategies advancing clinical integration and the population health vision. Led and provided strategic oversight for the organization’s.
• Implemented innovative system-wide initiatives and technology platforms optimizing patient and physician access across entities and sites of care. Established a new provider directory significantly expanding search and.
• Attained net new patient acquisition with over 60% commercial payer mix, implementing successful online solution for consumer and patient direct self-scheduling.
• Led team improving centralized call center performance metrics, achieving a 60% increase in service level and 25% decrease in caller abandonment rate within a two-month period. Increased outpatient test and procedure.
• Engaging physician and medical group leadership, established a multi-year physician workforce plan in support of the organization’s growth strategies.
• Designed and built organization’s first physician recruitment, on-boarding, navigation, and integration department. Led team successfully identifying and filling 38 new positions across multiple specialties within the.

Columbus, Ohio, US

• Recruited as corporate executive reporting to Chief Market Development Officer. Charged with designing and executing high-impact organizational growth plans. Served as thought leader, expanding programs and.
• Achieved physician commitment and support across neuroscience specialties - a milestone critical to Board approval of a $321M patient tower project. Established neuroscience clinical co-management model with clear.
• Exceeding target, achieved 3.7% year over year growth in system–wide inpatient neuroscience volumes.
• Developed and implemented a collaborative approach engaging physicians in service line strategy and business planning. Achieved strategic growth in target markets and 1.9% increase in system-wide heart and vascular.
• Cultivated internal and external partnerships to inform and direct strategic planning and growth initiatives. Partnered with marketing team and senior leadership, completing a comprehensive market research and image.

Grand Rapids, MI, US

• Promoted to lead the growth and development of regional primary care, service lines, hospitalists, pediatric and adult specialty services. Created and implemented physician workforce development plans aligned with.
• Engaged academic and research partners to jointly attract new physician talent. Established collaborative strategic planning and recruitment partnerships with Michigan State University’s College of Human Medicine and.
• Developed a strategic planning cycle integrating service line growth strategies, business planning and medical staff development processes. Partnered with physician leaders, marketing, finance and operations team to.
• Grew integrated Medical Group over tenfold from 45 to 450+ physicians and physician leaders, directing entire business planning phase. Led physician recruitment team to secure top talent using innovative recruitment.
• Played integral role in transitioning 1000+ providers and staff members from a large private practice to the employed Medical Group model. Consolidated recruitment and on-boarding functions.

Grand Rapids, MI, US

• Led system-wide physician recruitment, physician relations, and Clinical Call Center functions. Created synergies among internal divisions, regional partners, and independent community physician practices to drive.
• Instrumental in creating the Spectrum Health Medical Group (2008), including development of physician leadership, governance and management infrastructure from its inception. Transitioned to a leadership role in the.
• Recruited an average of 40 incremental new physicians per year across multiple specialties and service lines.
• Significantly strengthened physician-hospital relationships and grew the business by leading effective physician marketing, communications and IT connectivity initiatives.
• Greatly enhanced services, grew programs, and ensured 24/7 access to care and physicians by reengineering the Clinical Call Center. Hired and partnered with Medical Director to establish Physician Advisory Council.
• Grew call center’s client base to more than 500 providers and achieved +20% growth annually in admissions garnered through physician referral lines. Led regional marketing & communications initiatives for physician.

Grand Rapids, MI, US

• Managed and mentored 40+ physical therapists, occupational therapists, athletic trainers, and exercise physiologists. Provided comprehensive clinical operations leadership while supervising inpatient and ambulatory.
• Increased department margin 136% through operational integration of Blodgett and Butterworth rehabilitation services, staffing and sites.
• Established and chaired the department’s marketing and communications committee. Planned and executed several multi-disciplinary conferences across specialty areas including occupational health, neurosciences, women’s.
• Opened nine new outpatient facilities within four years. Planned locations, identified staffing needs, developed programs, and built physician relationships/referrals.
• Achieved 55% revenue growth by developing and implementing new services and multidisciplinary programs.

Master'S Degree, Public Administration / Health Care Administration

Bachelor'S Degree, Physical Therapy