Elle Pollicott Email & Phone Number

Leeds, Leeds, United Kingdom

Leeds, England, United Kingdom

- Head up and lead the company's content offering, managing and developing a team of seven strategists and writers- Manage team capacity and workflow, and day-to-management including team meetings, progression plans, career development, and catch ups- Lead on creating and implementing content strategies for some of our largest clients; whilst working.

Leeds, England, United Kingdom

• Head up the content team, managing a team of content writers
• Lead clients’ on-page content strategies, ensuring they fit in with SEO KPIs
• Conduct on-page content audits, providing and implementing recommendations
• Present strategies and audits to clients and key stakeholders
• Actively identify opportunities and gaps within clients’ current content
• Analyse results of work completed

Leeds, England, United Kingdom

• Lead clients’ on-page content strategies
• Conduct on-page content audits
• Present strategies and audits to clients and key stakeholders
• Actively identify opportunities and gaps within clients’ current on-site content
• Analyse results of work completed, looking at metrics including keyword positions, and organic traffic

Nottingham, United Kingdom

• Hallam is a multi award-winning, strategic digital marketing agency for brands that want to thrive in the digital world. Agile and fast-moving, we use our strategic creativity and technical edge to transform our.
• Managing a range of clients in a variety of industries, to… Show more Hallam is a multi award-winning, strategic digital marketing agency for brands that want to thrive in the digital world. Agile and fast-moving, we.
• Managing a range of clients in a variety of industries, to manage, implement and maintain their on-page and off-page content
• Creating and implementing on-page content strategies, including blogs and landing pages, targeting identified keywords. My main aims are to increase organic keyword positioning, and drive traffic to my clients' websites
• Creating large content marketing pieces for my clients, working on the ideation, creation and promotion. I can create content suited to a range of objectives, including brand awareness, links and leads
• Managing Hallam's content - this includes all blog content, and larger content pieces, such as the Hallam Graduate Guide

Nottingham, United Kingdom

• As lead SEO and Content Marketing Consultant for a variety of clients, I acted as the main point of contact; where I carried out the following activities:
• Created and implemented SEO and content marketing proposals
• Conducted content audits and keyword research to identify gaps and opportunities, before creating strategies, and writing and optimising the content
• On-page SEO, link building, and identifying and resolving technical SEO issues; tracking all results on… Show more As lead SEO and Content Marketing Consultant for a variety of clients, I acted as the main point of.
• On-page SEO, link building, and identifying and resolving technical SEO issues; tracking all results on Google Analytics and Search Console
• Pre, during and post-SEO checks for new website launchesI also played a key part in the content marketing service, personally creating a set of internal processes for the wider team to use.I took two months off to go.

Nottingham, United Kingdom

• Created and implemented SEO strategies for a variety of clients across multiple industries
• Conducted keyword research to identify and create copy for content gaps, and on-page SEO optimisation
• Reviewed and amended technical SEO issues on-site, devised link-building strategies, and tracked performance on Google Analytics

Nottingham, United Kingdom

• Gathered and transformed client briefs into compelling, optimised editorial web copy in line with business objectives
• Produced copy for a range of outlets including SEO landing pages, blog articles, outreach posts and PPC landing pages
• Generated creative and innovative content ideas for various clients in a range of industries
• Edited and proofread copy; ensuring it was to an extremely high standard

Nottingham, United Kingdom

• Employed by DFC Global Corp, I worked on several brands, but The Money Shop was my primary focus:
• Produced and edited copy for the website, increasing rankings for several identified keywords
• Managed the blog, devising the content plan and writing copy. I managed an external agency who produced additional content
• Managed The Money Shop's blogger outreach - this included working with travel bloggers through sponsored posts, giveaways and exciting projects to gain… Show more Employed by DFC Global Corp, I worked on several.
• Managed The Money Shop's blogger outreach - this included working with travel bloggers through sponsored posts, giveaways and exciting projects to gain awareness of our travel money service
• Managed the social media channels (Facebook/Twitter/Instagram) to increase engagement and traffic to the website Show less

Manchester, United Kingdom

• Created the agency’s content plans, producing all copy for the blog
• Produced copy for monthly email campaigns
• Managed all social media accounts in-line with brand, promoting a range of clients

Leeds, United Kingdom

• Managed monthly marketing campaigns, from ideas generation to planning and producing all content for consumer communications (websites, emails, blogs, social media)
• Managed all social media sites in line with brand image. I created monthly plans in-line with upcoming campaigns; and tracked success via Adobe Omniture
• Managed our online advertisers, negotiating contracts, providing them with copy and liaising to ensure the partnerships were as profitable as… Show more
• Managed our online advertisers, negotiating contracts, providing them with copy and liaising to ensure the partnerships were as profitable as possible
• Organised and arranged attendance at University career fairs Show less

Manchester, United Kingdom

• Part time position alongside my degree, I was responsible for managing the AFS blog, writing articles and proofreading other articles
• Copywriter for ConferencesGroup - including a project involving writing a series of city guides for the UK's Top 24 Cities featured on their website (selection of links provided below)
• Assisted in producing Conferences Group newsletters by liaising with contacts at conference venues to receive their ads before deadlines, devising paginations… Show more
• Assisted in producing Conferences Group newsletters by liaising with contacts at conference venues to receive their ads before deadlines, devising paginations and writing copy
• Recruited and managed a student photographer team, from posting vacancies to narrowing down candidates and interviewing them; and providing them with regular work over a 3 month period Show less

Bachelor Of Science (Bsc) (Hons), Management & Marketing Of Fashion Textiles, 2:1

Activities and Societies: Applied Fashion Textiles Marketing, Applied Fashion Textiles Management, Fashion Logistics & Supply Chain.

A-Levels

Activities and Societies: Business Studies - A*, History - C, Law - A*, Sociology (AS) - A

High School, 9 Gcse'S A*-A Including English Language And Maths