Elli Holm Email & Phone Number

Stockholm

Technical Product Manager at the marketing department of the Di-group Live, our event business that manage all events within the Di-group, ie Dagens Industri, Resumé, Dagens Media, Dagens Samhälle, Dagens Medicin, Aktuell Hållbarhet, Business Arena, Market, Dagligvarunytt.https://www.bonniernewsevents.se/BonniernewseventsResponsible for all digital platforms used by the event business incl. procurement, agreements and terms with a large number of suppliers, both Swedish and foreign. I am in charge of the development and management of all our platforms and the integration between our CRM system Upsales, various payment solutions and our marketing automation system Eloqua. Implementing the systems making sure that they support and develop the event business. I work in close cooperation with the marketing team, sales team and Eloqua solution specialist in order to optimize the processes and to follow up all sales and marketing efforts, following up traffic to our event sites, click through rate and conversion rate. Along with implementing the platforms I also make sure that the we update our processes so we work as efficent as possible supported by our different platforms. Additional to this I am also responsible for GDPR related issues within the event business.

Stockholm

Product Owner, reports to the Development Manager Tech at the Tech department at Bonnier News. We have a large number of B2B brands such as Veckans Affärer, Resumé, Dagens Medicin, Dagens Industri and others.Responsible for our digital premium platforms for paying customers (subscribers), including the development and management of our websites, integrated with our CRM system Upsales. Responsible for implementation, development and management of all systems that support our digital transformation. Responsible for operation and hosting of our multiple websites, contact with suppliers. I was project managing our major development projects. System owner EpiServer, which is the platform for most of our approximately 20 websites. Supervising our front- and backend developers, internal and external.

Stockholm, Stockholm County, Sweden

Stockholm, Sweden

Business Development Manager, reports to CTO at Bonnier Business Media, which includes the business to business brands such as Veckans Affärer, Resumé, Dagens Medicin, Dagens Industri and others.In charge of all digital platforms towards the customer, development and management of all websites, integrated with our CRM system Upsales and our markering automation platform Eloqua, all platforms that support our digital transformation. That included operation and hosting of our 20 website and contact with various suppliers. I was also project managing all development projects.I was also in charge of implementation, development and management of our marketing automation platform Eloqua, integrated with Upsales and our websites. System owner EpiServer, the platform for most of our approximately 20 websites.System owner Eloqua, our customer database, publishing tool for all newsletters and marketing automation platform.Team leader for our webmasters.Supervisor for our front and backend developers, internal and external.

Stockholm, Sweden

Marketing Manager, reporting to the CEO at Svenska Nyhetsbrev, the leading provider of independent niche business information to decision-makers in insurance, pensions, banking, telecom, energy and the pharmaceutical industry. Part of Bonnier Business Press International.Responsible for the marketing and IT budget, and managed the marketing and customer service team, and until 2010, also the sales team. As marketing manager I was responsible for the company's marketing plan and branding strategies. I was in charge of planning, implementation, follow-up and evaluation of sales and marketing campaigns. Additional to my marketing manager role I was also in charge of developing the technical infrastructure of the company: new CRM (Filemaker), new website (Episerver), new email marketing platform and also the office related environement.As member of the Svenska Nyhetsbrev management I was participating in the company's strategic development - everything from employee and leadership issues to the strategic direction of the business. I was also responsible for the company's business development.

Retail House is a strategic retail marketing agency with a focus on in-store communication and in-store activities.Business area manager for Design & Display. Reports to the Nordic Service Director.o Budget responsibility.o Personnel responsibility, payroll manager, 4 people.o Overall strategies for the business area.o Mapping and implementation of the company's and department's work processes.o Responsible for assignment flow, planning and operational operations, optimization of resources.o Responsible project manager for major campaigns.o Participates in the development of a business plan and the company's strategic development - everything from employee and leadership issues to the strategic direction of the business.o Part of the Retail House management.

Stockholm, Sweden

Head of the team responsible for communication aimed at consumers in the Marketing Communication department (Makom). Reports to Manager Marketing Communicationo Budget responsibility.o Personnel responsibility, payroll manager, 11-15 people.o Overall strategies and issues for the team.o Overall responsibility for all campaigns aimed at consumers.o Responsible for ensuring that brand strategies were followed and that the company's core values permeated all communication.o Follow-up and evaluation of campaigns.o Responsible for assignment flow, planning and operational operations, optimization of resources - both the strategic campaign planning with four campaign project managers and the operational advertising production with 10 people (designer, copy, original, web, production manager).o Responsible project manager for ICA's largest campaigns aimed at consumers.o Engaged in the development of the Operational Plan and Activity Plan for Makom, which then results in ICA's central communication plan.o Responsible for ICA's central market planning process: mapping and implementation of the entire process, which integrates and coordinates a number of departments. The process is developed and operated on the basis of the annual communication plan.o Responsible for the "Quality Assurance Group".

Project manager with responsibility for the company's largest customer, from idea, graphic design to finished printed product. Responsible for the working group which consisted of 3 designers.

Employed as Label Manager (product manager) with responsibility for the launch of rental and purchase film for Columbia Tri-Star Home Entertainment. After a year, I became marketing manager for the rental film department. This meant:o Budget responsibility.o Personnel responsibility, payroll manager.o Overall strategies and issues for the department.o Overall responsibility for all campaigns in the rental film segment.o Responsible for purchasing media and advertising production.o Responsible for events, fairs and promotional campaigns.o Responsible for compiling marketing plans for each film.o Reporting to head office.o Follow-up and evaluation of campaigns.

Project manager with responsibility for the agency's largest accounts, from idea, graphic design to finished printed product. Active part in the creative process. Purchase of repro and print and the daily contact with suppliers.o Purchase of media.o Responsible for the daily work in the working group.o Responsible for overall issues in the working group.o Media advisor for all media, except TV.

Finsnickare

Market Economist Diploma

Project Manager Diploma, Marketing