Elliott May

Elliott May Email and Phone Number

HOMAGE VP Licensing & Business Development | Driving Revenue Growth and Customer Acquisition through Licensed Products @ HOMAGE
Elliott May's Location
Columbus, Ohio, United States, United States
Elliott May's Contact Details
About Elliott May

As the VP of Business Development & Licensing at HOMAGE, I lead the company's expansion from a local to a national brand through a successful licensed product strategy. I have developed, negotiated, and managed over 400 active licensing agreements in the most competitive categories, such as pro sports, pop culture, and entertainment, with top-tier licensors and retailers.With 15+ years of experience in licensing and business development, I have a proven track record of launching exciting and profitable collaborations for both public and private consumer product brands. I also advise BARK, Brewdog, and other industry-leading brands on how to leverage licensing to drive customer acquisition, retention, and loyalty. I am passionate about creating value for both licensors and licensees, and delivering innovative and high-quality products to the market.

Elliott May's Current Company Details
HOMAGE

Homage

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HOMAGE VP Licensing & Business Development | Driving Revenue Growth and Customer Acquisition through Licensed Products
Elliott May Work Experience Details
  • Homage
    Vp Business Development & Licensing
    Homage Aug 2018 - Present
    Columbus, Oh, Us
    − Grew company from local to national behind pro sport and pop culture licensed product strategy− Develop, negotiate, and steward more than 400 active licensing agreements in the most competitive licensed product category. − Built licensed product wholesale business with top tier retail partners such as Fanatics, Dick's Sporting Goods, Aramark, Legends, Delaware North, Urban Outfitters, and PacSun− Licensor Examples: NFL, NBA, MLB, WWE, US Soccer, MLS, their respective Player Associations, Fanatics, Paramount, EA Sports, Warner Bros, Warner Music Group, Sony, and top tier collegiate institutions such as Ohio State
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  • Homage
    Director Of Business Development And Licensing
    Homage Nov 2012 - Jul 2018
    Columbus, Oh, Us
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  • Brewdog
    Licensing Advisor
    Brewdog Dec 2021 - Present
    Aberdeenshire, Gb
    − Advise on new licensed partnerships that align with Brewdog's global growth strategy in a licensed product category (alcohol) that historically has been challenging for IP holders/licensors− Help advise on bringing resulting licensed partnerships to life across Brewdog's 100+ DTC locations globally and vast retailer relationships (e.g. Tesco)
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  • Bark
    Vp Of Licensing And Business Development
    Bark Oct 2019 - Jun 2023
    New York, Ny, Us
    − Grew licensed product revenue from $0 to more than $50mm annually within 2 years, largely through new customer acquisition appealing to licensed IP affinity groups− Develop, negotiate, and manage licensed partnerships across all BARK business lines, including company’s flagship BarkBox DTC subscription brand, which has over 2MM active monthly subscribers− Established internal infrastructure supporting licensed product execution including, but not limited to,royalty reporting, legal review, safety testing/compliance, product design, and marketing− Licensor Examples: Marvel, Lucas Films, and other Disney properties, Netflix, NBC Universal, Warner Bros, Paramount, IMG, Harry Potter, Sesame Street, Dr, Seuss, Dunkin’, NBA, WWE, and NASCAR
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  • Abercrombie & Fitch Co.
    Strategic Partnerships Advisor
    Abercrombie & Fitch Co. Apr 2022 - Feb 2023
    Columbus, Oh, Us
    Advised A&F, a&f kids, and Hollister with third party licenses and partnerships.
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  • Siff
    Director Of Corporate Sponsorships
    Siff Jun 2011 - Nov 2012
    Seattle, Washington, Us
    Seattle International Film Festival. Developed and managed $10M+ sponsorship portfolio Festival and SIFF year-round theaters with sponsors that included Delta, Adobe, Xfinity, Starbucks, Wells Fargo, Alaska Airlines, and New Belgium Brewing Company.
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  • Reverb
    Manager Of Business Development And Sponsorships
    Reverb Nov 2007 - Jun 2011
    Portland, Maine, Us
    A cross functional position that combined fundraising and sponsorship activations on behalf of a non-profit organization that provides environmental education to musicians and their fans. Responsible for developing and managing a fundraising portfolio comprised of individual donors, foundations/grants, and sponsors including Ben & Jerry's, Brita, and Crocs.
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  • Portland Greendrinks
    Founder
    Portland Greendrinks Jan 2008 - Jan 2011
    Founder of monthly event series focused on social networking and raising funds for Maine-based non-profit organizations through individual contributions and corporate sponsorships from local Portland businesses including Allagash Brewing, Peak Organic, and Sebago.
  • Clif Bar
    Brand Representative, Events
    Clif Bar Jul 2006 - Jan 2008
    Emeryville, Ca, Us
    Brand representative and regional event coordinator for Clif Bar & Company
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  • Porter Novelli
    Account Executive
    Porter Novelli Dec 2006 - Nov 2007
    New York, Ny, Us
    PR and brand strategy for multi-national PR agency, specifically representing Hewlett-Packard, Coinstar, and Wizards of the Coast
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  • Climate Counts
    Researcher
    Climate Counts Dec 2006 - Apr 2007
    Us
    Analyzed a variety of companies in coordination with the marketing firm, Green Order, based on how well publicly traded companies from Apple to Stonyfield Farms publicly report their global environmental impact.
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  • The Big Green Bus
    General Manager
    The Big Green Bus Oct 2005 - Sep 2006
    Director of non-profit organization that converted a school bus to run on waste vegetable oil and traveled 10 weeks and 12,000 miles around the US talking to citizens about alternative energy sources. Raised over $100,000 from individual donors, foundations, and corporate sponsors including Clif Bar, Newman's Own, and Sunpower.

Elliott May Skills

Strategic Partnerships Fundraising Social Networking Social Media Event Management Marketing Strategy Event Planning Social Media Marketing Nonprofits Sponsorship Corporate Social Responsibility Sales Marketing Management Sustainability Non Profits Business Networking Cross Functional Team Leadership Sports Marketing Communications Leadership Public Speaking Business Development Strategic Planning Consumer Products Licensing Corporate Fundraising Contract Negotiation Fashion Retail New Business Opportunities Budget Management

Elliott May Education Details

  • Dartmouth College
    Dartmouth College
    Classics
  • Bexley High School
    Bexley High School

Frequently Asked Questions about Elliott May

What company does Elliott May work for?

Elliott May works for Homage

What is Elliott May's role at the current company?

Elliott May's current role is HOMAGE VP Licensing & Business Development | Driving Revenue Growth and Customer Acquisition through Licensed Products.

What is Elliott May's email address?

Elliott May's email address is em****@****box.com

What is Elliott May's direct phone number?

Elliott May's direct phone number is +161453*****

What schools did Elliott May attend?

Elliott May attended Dartmouth College, Bexley High School.

What skills is Elliott May known for?

Elliott May has skills like Strategic Partnerships, Fundraising, Social Networking, Social Media, Event Management, Marketing Strategy, Event Planning, Social Media Marketing, Nonprofits, Sponsorship, Corporate Social Responsibility, Sales.

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