I am a blogger, content writer, marketer, climber, and fashion/graphic designer living in Lisbon. After a 12-year career as a fashion designer in New York, I moved to Portugal and founded AtlasLisboa.com to help give the expat community a voice and gain access to the city's inner workings through travel and tip writing, restaurant reviews, interviews, and more. Since then, I have used Atlas as a launchpad to branch into tour operations with Devour Tours, and marketing and content creation for independent clients seeking the perspective of a Lisbon expert and seasoned storyteller. As Content and Marketing Manager from the Ireland Portugal Business Network, I broadened my content creation and marketing management services to include business-oriented copy and digital marketing campaigns. In 2022 I co-founded the Escala25 climbing gym under the iconic Ponte 25 de Abril bridge in Lisbon with the support of Turismo de Lisboa, Lismarketing, Infraestruturas de Portugal, Walltopia, Decathlon, Yupik, and countless other entities. In 2024, I earned a Masters degree in Marketing from the University of Glasgow, awarded with merit, and am currently freelancing for several international clients.