Elly Simpson Email & Phone Number

Des Moines, Iowa, United States

• Develop and implement a strategic marketing plan to increase revenue in single game ticket sales, merchandise, non-baseball events, and more• Create and manage all digital content including social media, email campaigns, media buys, OTT, and digital buys• Craft, maintain, and execute the season promotional calendar including the promotional execution• Build strategies to grow and segment the database

Des Moines, Iowa, United States

• Develop, maintain and coordinate event and facility advertising programs and opportunities• Prepare written proposals; reevaluate potential advertising value of marketing inventory• Implement and administer public relations model; plan, organize and coordinate all public relations efforts for the facility and its events• Develop marketing plans in an effort to generate revenue and provide added value to the event and/or promoter• Manage and participate in the development and implementation of marketing goals, objectives, policies, and priorities• Maintain and create detailed media budgets, settlement reconciliations, and recap summaries for facility events

• Create and implement integrated digital campaigns to promote the brand and generate quality leads• Track, analyze, and report performance of digital campaigns and use the data to guide improvements• Write, manage, and deploy content across all channels• Conduct A/B Testing on all email/Ad campaigns to establish the most effective campaigns• Provide support for events, conferences, and trade shows

Des Moines Metropolitan Area

• Oversee strategic development for multiple accounts, including the development of marketing/advertising strategies• Monitor industry trends and analyze competitors behavior• Develop a new product campaign with tactics such as web content and email marketing• Identify opportunities for growth within existing client accounts

Des Moines, Iowa

• Manage client projects through their lifecycle, including scoping proposals and timelines, creating work-back schedules, creating and managing the budget• Responsible for developing and executing marketing emails for B2B construction clients while incorporating best practices into all emails.• Analyze email performance against benchmarks and provide insights to the marketing team• Work with vendors and manage them within scope and budget, ensuring their components are executed on quality and on time in support of the overarching project.• Collaborate with the internal creative, digital, communications, and account teams to ensure the quality and on-time delivery of all client requests

West Des Moines, Iowa

At TITLE, my responsibilities consisted of the following:• Sold memberships and helped drive demand for the Club's services and products• Managed client communication through call and email campaigns• Grew engagement and brand awareness through social media platforms such as Facebook and Instagram• Built and maintained relationships with members and clients• Served as the main point of contact during business hours

Nashville, Tennessee

As the Development Coordinator my responsibilities consist of:• Managed NSC Corporate (180) and Individual (530) Membership accounts• Managed monthly marketing goals and key measures with benchmark data using a CRM database• Created and executed monthly events to engage members and sponsors• Managed member communication through email journeys • Oversaw and managed Corporate and Individual Membership Committees• Served as the direct point of contact for NSC members and sponsors• Assisted the Events Department with major events such as the Music City Bowl and the NSC Golf Tournament

Des Moines, Iowa Area

As the Marketing Intern my responsibilities are as follows: • Created and executed the mascot theme night with eleven mascots in attendance• Managed the mascot, Billy the Barnstormer, and the dance team operations during home games• Responsible for sponsor in-game promotions and fan engagements during home games• Attended community events and functions with the athletes

Des Moines, Iowa

As an Athletic Marketing Intern, I am exposed to all aspects of marketing including the promotional and fan experience of both men's and women's athletic programs.•Executed game day set up and operations for Drake Football, Volleyball, Soccer, and Basketball•Managed sponsor promotions during Drake Football, Volleyball, Soccer, and Basketball•Supported campus marketing efforts to promote athletic events•Aided in preparing and the implementing of digital and social networking marketing•Built community relationships within the Greater Des Moines Area•Performed and assisted the university mascot, Spike the Bulldog, since September 2014

Des Moines, Iowa Area

During my time at Drake University, I auditioned to be the mascot, Spike the Bulldog. My responsibilities are as follows: •Selected to perform as “Spike the Bulldog” at Drake athletic, social events and community appearances•Personally interacted with students, staff, faculty, and fans to build school spirit•Preserve the identity of the mascot without deviating from his character•Auditioned, recruited and trained new mascots•Maintained and cared for the mascot costume

Nashville, Tennessee

As the Marketing and Membership Intern my responsibilities are as follows:•Sold $47,000 in Music City Bowl ticket renewals using Ticketmaster Archtics•Created a marketing plan and promotions schedule for member events for the 2016-2017 fiscal year•Organized sponsor engagement and auction prizes for the NSC Annual Golf Tournament •Produced content for new members materials such as membership packets and fliers •Maintained registration for events hosted by the NSC using EventBrite•Managed and updated membership database through Neon CRM

Des Moines

At the CVB, they are actively promoting Des Moines as a premier destination for amateur, youth, adult and professional sporting events. During my time at the CVB, I:•Lead the creative promotion of ticket sales for the NCAA Volleyball Regional Finals•Assisted the Sports Commission in the Blue Oval Track site visit for the USATF Bid•Assembled the PowerPoint presentation for the USATF Bid that would be presented to the Committee Board•Managed and updated partner accounts using Simpleview CRM system

Iowa Falls, Iowa

•Managed and oversaw a team of 8 lifeguards•Conducted daily meetings with staff•Provided patron/admission service as requested•Monitored time sheets and the master schedule•Maintained records, reports, and activity logs for the events that took part at the aquatic center•Checked chemical analysis and applications on a timely basis

Iowa Falls, Iowa

•Provided CPR and First Aid as needed to pool patrons•Maintained constant surveillance of patrons in the pool while on the stand•Performed safety procedures and rescues to patrons in distress•Ensured the pool water, deck, and locker rooms are kept clean•Instructed swim lessons and water aerobics