Eloi Herrero Calvo Email and Phone Number
Eloi Herrero Calvo personal email
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My name is Eloi, i'm from Barcelona and I am dedicated to help companies grow, innovate, and stand out in their industries. With a Degree in Tourism Management and a Master’s in Event Management from UB and UAB, I embarked on my professional journey 20 years ago. Things evolve and since then, I’ve worked with international companies and fast-growing startups in various marketing roles, focusing on growth and marketing operations.Data-Driven Decision MakingThrough my experience in Sales, Marketing, and Customer Success teams, I’ve learned the importance of creating, analyzing, and tracking KPIs to make informed, data-driven decisions. I firmly believe that actions should be grounded in data and centered around customer needs.A 360º Marketing PerspectiveMy diverse experience has given me a comprehensive understanding of Digital Marketing, Social Media, Product and Business Development, Key Account Management, Web Design, and Customer Success. This holistic view allows me to see the bigger picture and act as a Full Stack Marketer. Currently, I lead the Marketing team at h2b Hipotecas as CMO, following my role as PPC Manager at Xceed and we had great success and growth.Adaptability, resilience, and continuous improvement are at the core of my work ethic. I thrive under pressure, enjoy enhancing processes, and strive to create a positive work environment for my colleagues. If something can be better, I try to make it better. Enthusiastic and proactive, I embrace challenges and am always ready to listen, learn, and share my knowledge. My problem-solving attitude, attention to detail, and can-do spirit define my approach.An optimist at heart, I love laughing, traveling, backpacking, and enjoying outdoor activities. Photography is one of my biggest passions, and I relish discovering new cultures. Since getting my first 56K router in 1998, I’ve been an advanced user of various video, audio, and image software, maintaining my love for the internet. Having worked remotely for several years, I am proficient with the necessary tools to deliver high-quality work from home.Always ready for new challenges that shape the world. Let's connect :)
H2B Hipotecas
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CmoH2B Hipotecas Jan 2022 - PresentBarcelona, Catalonia, SpainI am on a mission of setting up a fast growing marketing team @ h2b Hipotecas focusing on:· Web: coordinate the design team and dev team to create a new site from scratch.· Rebrand: consolidate a new disruptive image with bold message in a very competitive but old-fashioned industry. · Setting up Social Media strategy and content strategy.· PPC campaigns implementation and set up.· Set up KPIs and growing objectives as well as budgeting.· Implementation of wide array of toolsand integrations: Landbot, Mailchimp, Jotform, Hotjar, Zapier, Sheets, etc.· Lead nurturing and funnel creation.· Coordinate offline communication and printed materials for events.· Manage partnerships and company events.Many milestones accomplished, many more to come.
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Performance Marketing ManagerXceed Jan 2019 - Dec 2021Barcelona Area, Spain- Create, launch and optimize PPC campaigns from Google Ads, Facebook & Instagram- A/B testing and analyze data with Google Analytics to improve performance.- Analyze search trends, keyword research, key insights and specific KPI's in different countries.- Create monthly and quarterly reports- Create and design landing pages for our customers with WP specifically designed for conversion. - Manage Analytics and Facebook pixels and ensure successful implementation.- Design and create xceed.me/blog with Wordpress*Some Achievements*- Increased revenue by 30% with less than 10% budget increase vs last year.- Improved CTR by 5% while CPC went down 15%.- Improved conversion rate more than 20%.- Lower cost per conversion by 10%. -
Key Account ManagerXceed Jun 2018 - Jun 2019Barcelona Area, Spain- Manage an extensive existing portfolio of customers (mainly Spain & Portugal), focusing on retention, upsales and customer satisfaction. - Work with the sales team to onboard and train new customers. - Identify new business opportunities within the existing portfolio of customers and collaborate in the development of the product and the SaaS platform.- Coordinate with the marketing team to plan and execute co-marketing activities with customers. Manage Google Ads campaings and budgets.- Design websites and landing pages from scracth in Wordpress for prospective and current customers on-demand.
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Operations & Customer Experience AdvisorWaynabox Feb 2016 - Dec 2017Barcelona Area, Spain- Manage reservations for more than 500 customers per week plus daily operations to maximize quality, customer satisfaction, GMV and the overall quality of the experience- Set up and improve customer success tools and like bots, email marketing automatization, etc.- Book travel flights, activities and accommodation ensuring the best quality as per our KPI models. - Search for new business opportunities and products while improving the current business model and day-to-day operations on a fast-paced startup environment.- Implement and analyze customer satisfaction KPI's.- Be on call and execute emergency plans according to different travel situations.- Data analysis with SQL and Excel. Automatize workflows and gather data to make it easy understandable and productive for the company.- Ensure a proactive attitude towards customers while clarifying any disputes that could arise regarding the level of quality provided.- Be an ambassador of the brand with prospective and current customers trough Intercom, mail, phone and Whatsapp. -
Student Services Advisor & Marketing CoordinatorCea Global Education Nov 2006 - Sep 2014Barcelona Area, SpainMy duties assigned at this study abroad company consisted mainly in the organization of a study abroad program for college students from the US in Barcelona and prepare and manage groups of over 400 people. Tasks related to my job description involved: booking hotels, booking transportation services, event logistics (organize day trips, overnight trips, dinners, cultural visits, etc) and management of stakeholders. I participated as well in the design and improvement of cultural and leisure activities and the health and safety of the students. I was also in charge of the management of the facilities at one of our study centers and I had to deal with all sorts of providers assuring the best working environment possible. During my eight years at CEA I was also responsible of the social media presence in Barcelona in collaboration with the marketing department of the company, managing the Facebook page and providing and generating appropriate content for marketing purposes such as video, photography and text when requested. I was also in charge of designing powerpoint materials and publications for our students and all the corporative presentations.Since I started working at CEA our aim focused in improving our program by offering a better service and reduce our costs. We have achieved the cost reduction and we improved our customer satisfaction by 15% during the time I was employed. -
Hostel RecepcionistFundació Pere Tarrés Jan 2006 - Jul 2006BarcelonaRecepcionist at the youth Hostel Pere Tarres. I developed the normal duties and tasks of a recepcionist. -
Check-In StaffNational Atesa Jan 2005 - Mar 2005BarcelonaCheck the status of returned cars and new rentals. Provide documentation to customers and ensure a smooth process overall
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Cruise Check In CrewIntercruises Shoreside & Portside May 2004 - Oct 2004Barcelona Area, SpainSupport to provide a smooth check-in process to the Royal Caribbean cruises at Barcelona port. The tasks involved where the ones of a check-in and on-board documentation management. -
Resident AdvisorColumbia University Jun 2004 - Aug 2004New York, UsServed as resident adviser to the IBC program of Columbia University counting about 600 students per session. Responsible of general safety, comfort, inclusiveness, and adherence to behavioral standards of the group of students assigned. I organized and designed activities for my students and for the whole group. I also worked as Program Assistant fulfilling requests of the professors and attendance related tasks. -
Visitor ServicesMuseu Nacional D'Art De Catalunya (Mnac) Jan 2004 - Mar 2004Barcelona Area, SpainMy tasks involved giving support and information about the museum and the different activities available as well as ticketing. -
Sales AssistantCrest Of London Jun 2003 - Sep 2003London, United KingdomI went to London to improve my english and I found a job as Sales Assistant. My tasks where the ones of somebody who works in a shop, like cash register management and replacing missing items for sale.
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Mozo AlmacenZara Jan 2002 - Jun 2003Barcelona Area, SpainWorking part-time as stockboy at a store in Barcelona.
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StewardFc Barcelona Nov 2001 - May 2003Barcelona Area, SpainHelping fans and information at FC Barcelona stadium. -
Student InternshipEdreams Jan 2003 - Apr 2003Barcelona Area, SpainThis was one of my internships during my degree. I collaborated with the documentation department and I was introduced to the general processes of an online travel agency. -
Visitor ServicesLa Sagrada Familia Jan 2002 - Apr 2002BarcelonaMy tasks included ticketing, information about the temple of "La Sagrada Familia" and I was also in charge of the day to day tasks at the permanent exposition "Les Escoles"
Eloi Herrero Calvo Skills
Eloi Herrero Calvo Education Details
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Meeting And Event Planning -
Tourism And Travel Services Management
Frequently Asked Questions about Eloi Herrero Calvo
What company does Eloi Herrero Calvo work for?
Eloi Herrero Calvo works for H2b Hipotecas
What is Eloi Herrero Calvo's role at the current company?
Eloi Herrero Calvo's current role is CMO @ h2b Hipotecas | Full stack marketing | Photo Lover | Blockchain Enthusiast | Mountain Chaser.
What is Eloi Herrero Calvo's email address?
Eloi Herrero Calvo's email address is el****@****ail.com
What schools did Eloi Herrero Calvo attend?
Eloi Herrero Calvo attended Universitat Autònoma De Barcelona, Universitat De Barcelona.
What are some of Eloi Herrero Calvo's interests?
Eloi Herrero Calvo has interest in Human Rights, Environment, Politics, Arts And Culture.
What skills is Eloi Herrero Calvo known for?
Eloi Herrero Calvo has skills like Social Media, Event Management, Facebook, Blogging, Spanish, Marketing, English, Microsoft Excel, Public Relations, Photoshop, Microsoft Office, Social Networking.
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