✦ Summary ✦As an accomplished Events and Marketing Executive, I’ve found my successes have been achieved by effectively developing and executing event marketing strategies in driving significant revenue growth and optimal service. I specialize in strategically aligning marketing and sales initiatives with corporate objectives. I am also experienced in building and leading high performing teams, cultivating relationships and partnerships, and identifying improvement opportunities and implementing innovative solutions.✦ Areas of Expertise ✦Events & Marketing Management • Business Development • Sales & Marketing Strategies • Multimedia Marketing • Event Planning • Team Building & Leadership • Performance Improvement & Change Management • Project & Program Management • Contract Negotiations • Public Relations • Strategic Planning & Execution • Innovative Solutions • Networking • Relationship Management • Vendor Management • Training & Development • P&L Management • Customer Service • and more…✦ Key Achievements ✦▸ Introduced a solution based agency with 360-degree marketing campaigns; successfully launched numerous major events.▸ Achieved the state’s largest single-day spectator event with coverage being ranked number one.▸ Optimized events and marketing operational efficiencies through various new processes and standards.Please feel free to contact me at elsacatherine@yahoo.com.
Listed skills include Event Management, Marketing Management, Business Development, Marketing Strategy, and 19 others.