Elsa Lam Email & Phone Number

New York, Ny, Us

• Coordinated remote branded video/photo shoots across international locations by seamlessly managing all production logistics and creative stakeholder communication remotely• Coordinated logistics and managed timelines for 20+ video productions with budgets ranging from $15k to $25k• Updated production documentation, budget tracking sheets, and coordinated with 5+ third-party vendors• Managed resource allocation across teams of 5 - 10 crew members for on-location shoots• Assisted producers with scheduling shoot logistics and managing project timelines

• Styled 15+ influencers for on-location branded content and ad campaigns • Managed full wardrobe logistics including budgeting up to $15K, vendor relations, transportation, and wardrobe inventory across 5+ domestic and international shoots• Collaborated closely with influencers, creative teams, and client stakeholders to develop authentic, on-brand looks authentically reflecting individual styles• Costume designed and oversaw wardrobe department of 3 crew members for the streaming show “Titans: The Rise of Wall Street”, creating 150 costumes based on time period• Drove campaign success through creation of comprehensive project timelines, client briefings, schedules and contact sheets utilized by cross-functional team members• Enabled 100% on-time and on-budget execution of 25+ global video/photo productions by seamlessly coordinating day-to-day logistics between 10+ staff including wardrobe department, production crews, agency directors, and outside vendors while proactively resolving last-minute requests through cross-functional communication and budgetary constraint management Clients including:- New Balance- HYPEBEAST- adidas- Alpha Industries- Reebok- Pepsi- Complex Media- Original Penguin- Cole Haan- Nike- Samsung- GQ Style- The FADER- Bloomberg Businessweek- Project Runway- Foxwood Casino- Annie Selke- Bloomingdales.com- gilt.com

Greater New York City Area

• Bridged collaboration between Branded Content and Sales teams at HYPEBEAST, directly partnering with client media agencies to align on deliverables and ensure seamless multimedia campaign execution• Strategized with Director of Production and Creative Director to uphold HYPEBEAST’s distinct brand voice and lens across all branded content initiatives• Collaborated with creative team to develop brand campaign strategies for major clients like Burberry, Cole Haan, NIke, and Target, conceptualizing video/photo shoots, influencer event activations and panel discussions that authentically embodied each brand voice through the distinct HYPEBEAST lens• Estimated and managed projects with budgets up to $100k for video and photography productions• Skilled at conducting exhaustive research to identify unique subjects and tease out insightful conversations aligning with creative briefs• Implemented client feedback, consolidating guidance into actionable notes for 5-person creative team• Managed cohesive rollout of content across various platforms (websites, social media, streaming) according to client needs

New York, New York

• Doubled studio operational efficiency by revamping workflows, reconfiguring layouts, and enabling hire of additional staff • Spearheaded resource planning and scheduling through open team communication weekly coordinating 10+ employees • Proactively resolved production challenges through troubleshooting, maintaining on-schedule and on-brand execution• Bridged cross-functional collaboration by managing communication between PR and Design department and 20 external vendors for sample requests for the eCommerce site

Greater New York City Area

Assisted on ad campaigns, editorial, eCommerce, music videos, and film for the following stylists:- Mobolaji Dawodu- Stephanie Tricola- Kimberly Holly- Lara Backmender- Stephanie Shoemaker- Nasrin Jean-Baptiste- Nikki Hall

• Managed Field Marketing representatives in various markets on music campaigns – clients included artists from M.I.A., The Roots, Ghostface Killah, MGMT, LCD Soundsystem, Lily Allen, Joss Stone, and Duke Spirit• Established and maintained relationships between the public and the client’s product through in-store listening, events, and distribution of promotional material• Created internal market profiles showcasing the outlets that targeted the client’s target demographic• Assisted production at major music festivals such as South by South West (SXSW) & CMJ• Coordinated events for lifestyle clients including Top Shop, HBO, Columbia Pictures, XBOX, and Smirinoff Ice• Facilitated styling sessions at established music events from lifestyle clients including PUMA and Levi’s