Marketing And Social Media Manager
Current• Participated as the Modena exhibitor team for BC Home and Garden Show 2020. Assisted with developing and building trade show booth. Presented and promoted the company to show visitors, collected visitors’ emails by starting the conversation, and engaging them to learn more about our products. • Worked in a team with graphic designer and founder on Modena Smart home branding and developed style guide. • Conducted customer discovery interviews with potential customers to develop marketing research for smart lighting industry.• Attended various meetups and networking events to establish and expand business relationship with local community.• Attended professional trade shows and exhibitions, like BuildEx, to build B2B partnership for Modena, find potential promoters, retailers. Were able to secure and establish several business partnerships with local businesses, like interior design or home decor companies. • Develop social media strategy and content for various social networks.• Created social media strategies to ensure the long-term health of the brands.• Develop website modenasmarthome.com for Modena in a team with a graphic designer. Conducted research, collected references, and developed website copy.