Elysa Ellis

Elysa Ellis Email and Phone Number

Marketing Director @ House Of Shine
Grapevine, TX, US
Elysa Ellis's Location
Grapevine, Texas, United States, United States
Elysa Ellis's Contact Details
About Elysa Ellis

I jokingly tell people "I work on the internet for a living". I've had the pleasure of being a Digital + Social Media Strategist for over ten years. My primary experience has been Enterprise brand-side. I can wear many hats on the Digital Strategy team – from content creation, to community engagement, project management, and influencer marketing. I am an innovator, and easily jump in and pick up where someone may have left off. I was hired as a temp for one company, to help with a holiday campaign, and they ended up keeping me for three years! I was also brought on to cover maternity leave for a large retailer and converted to permanent. I have worked a combination of remote and in-house since 2010, so I'm well versed in all of the project management and team collaboration tools. Outside of work I also have two successful blogs, with over 30 contributing writers. With those outlets, I've been able to network with influencers and work with various brands on the content creator side. I volunteer my Digital Strategy skills to various non-profits, most recently with our Adoption agency. My profile shows most of my long term project. I also have quite a few freelance references, both brand-side and agency including: Del Monte, Social Factor, Carle Health, Slack, Lennox, Volkwagon, Firehouse Agency, NextEra, Golin, Omnicom, The Reo Agency, Tuesday Morning, SlackHQ, & more. — Specialties —Corporate Social Media Strategy, Content & Implementation: Instagram, Facebook, Twitter, Blogging, Pinterest, and private communitiesSocial Media Publishing, Listening, & Reporting: Sprinklr, Khoros, Curalate, Mention, SalesForce, Mutual Mind, Oracle, Sprout Social, Social Report, Hootsuite, and TapInfluenceAccount/Project Management: Project planning, task-delegation and follow-up via various PM tools: Mavenlink, Monday, Basecamp, Asana, Airtable, Slack, and Trello— Speaking Experience —- SXSW Interactive: Gen Y in the Workplace- NAA Student Housing Conference: Marketing to Gen Y- MultifamilyPro Brainstorming: Real Tools, Real Strategies, Real Results- Big (D) Conference – Video and Social Media for Youth Markets- Dallas Social Media: Utilizing Twitter for Business

Elysa Ellis's Current Company Details
House Of Shine

House Of Shine

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Marketing Director
Grapevine, TX, US
Elysa Ellis Work Experience Details
  • House Of Shine
    Marketing Director
    House Of Shine
    Grapevine, Tx, Us
  • Self-Employed
    Fractional Cmo
    Self-Employed Jul 2020 - Present
    I provide white-labeled and/or project-based fractional marketing consulting. Most recently, I have done social media operations improvement, Marketing Playbook creation, community management, social media audits, content calendars, competitor research, influencer marketing, thought leadership, white paper editing, and blog post creation. I typically work with Enterprise companies. I have similar experience on both agency and brand side.Some of the platforms I’m proficient in:Sprinklr, Khoros, Salesforce Social Studio, Sprout Social, Curalate, Airtable, Mavenlink, + Smartsheets. I have partnered with: Golin, Social Factor, Firehouse, Carle Health, NextEra, Lennox, Del Monte, At Home Stores, Lux214, Reo Agency, Edit Your Brand and more. Schedule a call if you want to chat specifics - https://tidycal.com/elysa
  • Dallas Food Nerd
    Editor
    Dallas Food Nerd Feb 2011 - Present
    We help tell stories for restaurants. We have a team of “food nerds” who build community throughout DFW with our shared love of food. We partner with restaurants, PR agencies, big brands, and mom-and-pops to tell the nerdy side of their food story. We are not food critics or “foodies.” For more than a decade, our team has been “letting the camera eat first” and sharing our experiences across the interwebs (primarily on Instagram and our blog - DallasFoodNerd.com)
  • Gcs Moms League Inc
    Vice President Of Development
    Gcs Moms League Inc Jul 2021 - Aug 2023
    Grapevine, Colleyville, Southlake Moms League was created in 1994 to fulfill the needs for friendship, support, and community. Today, with more than 240 members, we bring together mothers (and fathers) from across the North Texas area to share in a wide range of activities and events. We select a new charity each year to support our fundraising efforts through our league advertising program, our Annual Summer Camp Expo, and our Annual Great Gala. In my first year in leadership, our team was able to raise $34,000 for Kids Matter International! The subsequent year, thanks to generous sponsors, and a very successful gala, we presented Stepping Stones with a check for $85,828!
  • At Home Group Inc.
    Manager, Social Media + Influencer Marketing
    At Home Group Inc. Jul 2018 - Jul 2020
    Coppell, Texas, Us
    I worked closely with the agency of record, in-house Customer Care team, and Creative teams in At Home Store's Corporate office. Managing daily community engagement and influencer activation. At Home Stores had 50 influencers in their network during my tenure. I also managed a UGC platform implementation and content curating to distribute customer content to the website and request rights to reshare photos on At Home's Instagram, Facebook, and Pinterest.Primary Channels Managed: Instagram, Facebook, Pinterest, Ecommerce WebsiteMarTech: Curalate, Salesforce, Mavenlink, Hootsuite Enterprise, Smartsheet
  • Hunter & Bard - Account-Based Marketing Agency
    Strategy Director
    Hunter & Bard - Account-Based Marketing Agency Sep 2017 - Oct 2018
    Lafayette, Ca, Us
    Strategy and Account Lead: JELD-WEN Windows & DoorsI worked as a contractor through an agency based in California. Directed projects from concept to implementation by managing day-to-day operational and tactical aspects of large-scale complex projects in a fast-paced, matrixed environment. As the Account Lead, I oversaw all content deliverables to the client, set project plans and deadlines, as well as managed reporting. We ran an ABM Marketing Campaign (creating white papers, expert interview series on their blog and social channels, and curated customer photos that highlighted JELD-WEN's products in use). Worked with the Executive team to define KPIs, create reporting, and analyze campaign performance. Created recommendations to improve campaigns continuously.JELD-WEN is a B2B company that sells their products through architects, home builders, as well as in big-box retailers like Lowes and Home Depot.Primary Channels Managed: Instagram, Facebook, HouzzMarTech: Social Studio by Salesforce, Airtable, Mavenlink
  • Revision Skincare®
    Digital Marketing Manager
    Revision Skincare® Oct 2014 - Sep 2017
    Irving, Tx, Us
    Revision Skincare is sold exclusively through Physicians - Dermatologists, Plastic Surgeons, and MedSpas. My role as Digital Marketing Manager was to generate content for the B2B partners, internal sales team, and also for the B2C consumers who were interested in Revision Skincare's full line of products. My primary role was to lead projects of various size and complexity with overlapping/competing timelines from initiation to launch. I managed all of the social media accounts, as well as Project Managed a complete website redesign and development. I partnered with the executives, internal marketing and design team, field sales and R&D teams to understand key delivery dependencies for all online activations."For over 30 years, Revision Skincare has provided physicians with clinically proven, high-performing skincare products. Using only the purest, most efficacious ingredients, the Revision Skincare collection was formulated to provide targeted solutions for enhancing skin’s appearance and reducing signs of aging."Primary Channels Managed: Instagram, Facebook, Pinterest, Ecommerce Website, Blog, Email NewsletterMarTech: Drupal, Sprout Social, Later App
  • The Fresh 20
    Social Media Director
    The Fresh 20 Mar 2014 - Oct 2014
    Glendale, Ca, Us
    I was hired on a short-term basis to create marketing processes, setup demand generation tools, and create a high-level digital strategy that integrated all of their existing channels (email and social media) as well as new initiatives. We planned and implemented a full influencer marketing campaign that included live video, printables, and future partnerships. I also trained and onboarded their in-house marketing hire before my project ended.–– About The Fresh 20 –––The Fresh 20 is a meal planning service, created for busy families and singles who want to eat fresh, healthy meals, and save time and money. Our meal plans rely on simple, healthy, homemade lunches and dinners using just 20 fresh, seasonal ingredients per week.Primary Channels Managed: Instagram, Facebook, Pinterest, BlogMarTech: InfusionSoft, Sprout Social
  • Buzzshift
    Digital Strategy Director
    Buzzshift Jun 2011 - Feb 2014
    Dallas, Texas, Us
    - Ongoing vendor relations and vetting for Buzzshift clients, including email marketing, ad networks, etc.- Creating short-term and long term strategies for clients in the digital space, helping to decide most effective platforms to convey desired messageDIGITAL STRATEGY & COMMUNITY MANAGER: Tuesday Morning, Inc. (November 2011 - December 2013)- High-level online strategy and Community Management for a retail brand, focusing on Facebook, Pinterest, Instagram, Twitter and Blogger Outreach- Launched Pinterest for client’s retail brand, grew from zero to 20,000+ followers in 11 months. DIGITAL STRATEGY & COMMUNITY MANAGER: Fellowship Church (September 2011 - June 2013)- Ongoing content and engagement for Fellowship Church via Google+ and ongoing strategy consulting- Social listening and community relations COMMUNITY MANAGER: People to People Student Travel (June 2011 - September 2011)- Short-term strategy and daily engagement for People to People Student Travel for a Summer promotion with the goal of increasing student targeted marketing- Prepared and presented campaign results for Social Media Club of Dallas ShowcasePrimary Channels Managed: Instagram, Facebook, Pinterest, Ecommerce WebsiteMarTech: Basecamp
  • Tracylocke
    Digital Strategist
    Tracylocke May 2011 - Oct 2012
    Irving, Texas, Us
    *May 2012: Red Urban merged with Tracy Locke* both under parent company - Omnicom- Digital Strategy for new and existing brands expanding in the social space.- Community management, engagement, monitoring, strategy and campaign execution for Hawaiian Punch and Let's Play of Dr. Pepper Snapple Group, as well as Juicy Drop of Bazooka Joe Candy.- Ongoing industry research for large B2C brands (Pizza Hut, Mountain Dew, Hasbro)
  • Bizzy
    Community Manager
    Bizzy Jul 2010 - Oct 2011
    Mountain View, Ca, Us
    Bizzy was a Startup owned and operated by ReachLocal. As Community Manager, monitored online conversations and built brand visibility and thought leadership through the Bizzy platform. Essentially, a love of local businesses, new technology, and a knack for building active social relationships online and offline.User engagement and community building across iPhone, Android and web platforms from launch, with work in product as related to user experience and engagement. Responsible for working with marketing team on the voice of Bizzy, on all social media channels, the Bizzy blog, support, and outbound user correspondence.
  • Ellipse Communications, Inc.
    Integrated Marketing Manager
    Ellipse Communications, Inc. Jun 2009 - Jul 2010
    In June of 2009 Elysa joined Dallas based Ellipse Communications as the Marketing Coordinator and has since moved into the Emerging Media Consultant position. Elysa has expanded Ellipse's already strong branding into the ever-growing multifamily social space. Her current responsibilities include overseeing marketing and customer outreach for Ellipse clients, Tradeshow design and coordination, blogging about apartment marketing, and staying actively involved in the social media side of the multifamily industry. Elysa is a regular contributor to Multifamily Insiders and recently contributed to Multihousing Professional Magazine.
  • A.J. Bart, Inc.
    Graphic Designer
    A.J. Bart, Inc. Jun 2006 - Jan 2009
    • Substantial hands-on creative & production experience in a fast paced environment• Complete process from design to prepress and file preparation for large and small scale commercial offset, lithographic & letterpress printing• Brochure, direct mail, catalog and other printed communication development
  • Sigma Relocation Group
    Graphic & Web Design
    Sigma Relocation Group Mar 2004 - Jun 2006
    Irving, Texas, Us
    • Creating and managing corporate branding guidelines and maintaining consistency in all visual mediums• Redesigned and rebuilt the corporate website and 10 subsidiary websites• Photography and poster design for various Real Estate clients of Sigma including various apartment complexes in the DFW area

Elysa Ellis Skills

Social Media Marketing Online Marketing Blogging Marketing Email Marketing Facebook Social Media Seo Digital Marketing Digital Strategy Web Design Advertising Community Management Social Networking Online Advertising New Media Public Speaking Indesign Public Relations Branding And Identity Illustrator Marketing Communications Strategy Content Marketing Content Strategy Social Media Measurement Digital Media Corporate Branding Twitter Start Ups Copywriting Google Analytics Emerging Media Strategy Community Building Mobile Marketing Ppc Web Analytics Photoshop Photography Wordpress Content Management Pinterest

Elysa Ellis Education Details

  • University Of North Texas
    University Of North Texas
    Communication Design
  • The University Of Dallas
    The University Of Dallas

Frequently Asked Questions about Elysa Ellis

What company does Elysa Ellis work for?

Elysa Ellis works for House Of Shine

What is Elysa Ellis's role at the current company?

Elysa Ellis's current role is Marketing Director.

What is Elysa Ellis's email address?

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What is Elysa Ellis's direct phone number?

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What schools did Elysa Ellis attend?

Elysa Ellis attended University Of North Texas, The University Of Dallas.

What skills is Elysa Ellis known for?

Elysa Ellis has skills like Social Media Marketing, Online Marketing, Blogging, Marketing, Email Marketing, Facebook, Social Media, Seo, Digital Marketing, Digital Strategy, Web Design, Advertising.

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