Elyse Schodowski Email & Phone Number

Commercial marketing spans the Healthcare branch of STERIS, which includes our offering in GI Endoscopy, Sterile Processing and the Operating Room. My initiative is to create and tell the story around our brand and the value STERIS can offer to Customers. My role is responsible for helping the business stay connected to Customers through research as well as understanding, deploying and implementing high-level positioning and key messaging across the healthcare division. Leading voice of customer research initiatives, brand engagement measurement programs and competitive intelligence analysis and reporting is a continual part of my job--helping to identify opportunities for market differentiation and storytelling.Daily, I help build and manage the development of marketing collateral to bring consistent positing and brand voice to areas like, social media, event promotion, email, presentations, printed marketing materials and digital advertisements. I utilize tools like Qualtrics, Google Campaign Builder, HubSpot, Airtable and Work Zone to complete tasks and regularly partner with internal teams like Creative Services, Tradeshow & Event Operations, Online & Digital Marketing and Internal Communications, to manage these projects to completion.At the end of the day, I believe this work helps drive our greatest initiative: Helping our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.

Cleveland, Ohio, United States

Managing all things Marketing and Communications for Fives North American Combustion's global, thermal process solutions. Finding new and innovative ways to work smarter in my one woman team, is the name of the game. Through the use of digital catalogs, lead retrieval forms, re-establishing our website, SEO, and the implementation of CRM tools, workflows are optimized for success. With a drastically changing macro-environment, digital marketing and creative solutions are key. However, we continue to build our in-person and face-to-face network through key industry trade shows, staying active in industry associations, and always providing safe, top-of-the-line, thermal process solutions that bring true value to our customers.

Cleveland, Ohio

Cleveland, Ohio

At Om Land I worked as the Content Marketing and Social Media Coordinator, striving to show others how to "Stay Woke at Work" or in other words, increase productivity during their work day through yoga practices. I utilized LinkedIn, Instagram, and Facebook campaigns to curate and edit content, evaluate analytics, and used the feedback to generate more valuable campaigns. I took part in designing the website, editing blog posts, and excelled in planning and creating social media content for all our social channels.

Cleveland, Ohio

1440 Chester Ave. Cleveland Ohio 44115

Building a brand and creating a marketing presence from the ground up is tough--but that's exactly what we did. I worked as the Marketing Intern during the infancy of the establishment, and collaborated with the Events and Marketing Manager daily to engage the Cleveland community in multifaceted ways. This meant guerilla marketing, offline events, trade shows and developing an exceptionally unique brand. These goals were accomplished by creating, planning, and managing content for social media channels, developing email marketing campaigns using mail chimp, independent market research and analysis using excel, working with the press, a little bit of Bavarian beer, a dirndl and a good sense of humor. Prost!

1550 Chester Ave., Cleveland, Oh 44115

Promoted at large events, colleges, and trade shows in Cleveland, helping to feature the restaurant in local publishings like Cleveland Scene Magazine . Interacted with customers face-to-face, handing out promotional information as well as "swag." This was an integral part of our guerilla marketing campaign and this provided us with invaluable direct feedback, and community branding.

With UCA, I learned I love to Travel. As an instructor, I navigated the Midwest region of the United States teaching cheerleading camps, working with kids ages 10-18. I also learned that I enjoy public speaking, having spoke and taught in front of crowds of 150+. I developed noteworthy leadership/organizational skills as a Head Instructor, where I was responsible for handling money, facilitating all camp activities, managing staff members, communicating with coaches, and selling Varsity brand clothing--all whilst having a smile on my lips, and spirit in my heart.